Fair Use of AI

whitePaper | December 22, 2022

Contact centres are often viewed as cost drivers rather than business drivers. This is understandable, when you consider that differentiation efforts in this space have often struggled to be sustainable from a cost or staffing perspective. Figuring out the formula of investment to increased income is helped when you have an experienced guide to shorten your journey. Read on to get the benefit of our two companies’ experience, multiplied by hundreds of clients.

whitePaper | September 19, 2022

The field of artificial intelligence (AI) traces back to the 1950s. More recently, the increased availability of both data and computing power has bolstered rapid adoption of AI and machine learning (ML) solutions (collectively, AI/ML)

whitePaper | January 15, 2022

An API is a set of routines, protocols and tools for building software applications. They are typically used to expose data or services that can be consumed by other applications. Depending on their purpose, APIs can be used internally, with partners or made available to the general public. This may not sound like something the average consumer cares about, but behind every mobile app and every modern online experience there is at least one API.

whitePaper | July 21, 2020

Back in 2016, the most popular app download on Christmas Day was Fitbit, dominating Apple’s App Store. The rapid adoption of Fitbit and other wearable fitness trackers has underpinnings in psychological motivation theories. Realtime data monitoring provides a powerful incentive that is capable of changing human behavior. Since 2016, the wearable technology market has continued to evolve, including the acquisition of Fitbit by Google, which was announced in November 2019.

whitePaper | June 14, 2023

Generative artificial intelligence (AI) has the potential to transform industries and society by boosting innovation and empowering individuals across diverse fields, from arts to scientific research. To ensure a positive future, it is crucial to prioritize responsible design and release practices from the beginning. As generative AI continues to advance at an unprecedented pace, the need for collaboration among stakeholders to ensure that AI serves as a force for good has become increasingly urgent.

whitePaper | December 6, 2019

Machine learning (ML)-driven personalization is fast expanding from social media to the wider information space, encompassing legacy media, multinational conglomerates and digital-native publishers: however, this is happening within a regulatory and oversight vacuum that needs to be addressed as a matter of urgency. Mass-scale adoption of personalization in communication has serious implications for human rights, societal resilience and political security. Data protection, privacy and wrongful discrimination, as well as freedom of opinion and of expression, are some of the areas impacted by this technological transformation.