Why do B2B Buyers Struggle? The Answer is in the Data

April 24, 2019

For years now, we’ve heard that B2B buyers prefer to fly solo and will only consider speaking to a sales person when they are most of the way through their buyer’s journey. However, recent findings from our 2nd annual B2B Buyer Survey conducted in collaboration with PJA Advertising & Marketing revealed that buyers will not only speak to vendors earlier than expected, but they tend to reach out to vendors at the beginning of the buying process.

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Cisilion

Cisilion deliver next generation IT Infrastructure that transforms the way businesses work. Formed in 2000 and with a reputation for excellence, we have a proven track record of successfully implementing IT solutions for our global client base in 70 countries across 5 continents.

OTHER WHITEPAPERS
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10 Things You Need to Know About the EU WhitePaper on Artificial Intelligence

whitePaper | March 8, 2020

On February 19, 2020, the European Commission (Commission) published proposals for the regulation of Artificial Intelligence (AI) with potentially far-reaching implications both for users and developers worldwide. The proposals are contained in a densely written 26-page “White Paper” which in this alert we distill down to 10 take-away points. The White Paper, together with the other strategy documents published at the same time1, is vital reading for any business which participates in the data economy, and in particular companies that operate across borders.

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Artificial Intelligence in Talent Assessment and Selection

whitePaper | December 1, 2021

The health and vibrancy of our national economy depends on the health and vibrancy of our organizations. How an organization is staffed is a key driver of its health. Yet only one in three executives rates his or her company as “very effective” at reducing unsuccessful hiring decisions (Bravery et al., 2019). Thus, industrial-organizational (I-O) psychologists help organizations thrive by choosing the right talent for the right job at the right time, using the most accurate, cost effective, and fair tools available (Ployhart, Schmitt, & Tippins, 2017).

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Implementation Challenges to Three Pillars of America’s AI Strategy

whitePaper | December 23, 2022

The transformative potential of artificial intelligence (AI) is a kind of truism. Seeking to capture the benefits of the “Fourth Industrial Revolution” or “third wave of the digital revolution,” countries are prioritizing efforts to reorganize their public and private sectors, fund research and development (R&D), and establish structures and policies that unleash AI innovation.

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Multilayered cybersecurity: part ofmodern cyber protection

whitePaper | August 10, 2020

Data is the most important asset businesses have. As the world has become increasingly digital, data has grown in volume and value. In fact, this most valuable resource of modern society doubles in volume every year and that growth rate is likely to accelerate even further. Of course, this creates a challenge: how to store data securely and how to be sure that every operation with data is secured? Today loss of data means loss of everything: business, identity, future, and even life in some cases.

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Omdia Decision Matrix: Selecting a Multichannel Cloud Contact Center Solution

whitePaper | July 28, 2020

The penetration of cloud-based contact center solutions into the contact center market has been growing dramatically as enterprises continue to acquire new customer engagement solutions or replace their existing premises-based contact centers. Cloud solutions are growing in popularity and gaining an increasingly significant share of the market as their feature sets and flexibility begin to match or surpass those of legacy premises-based systems. Cloud contact center vendors are spending R&D dollars to further develop their solution capabilities internally while also making strategic acquisitions in the customer engagement market space to enhance and broaden their offerings.

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Scaling AI inManufacturing Operations:A Practitioners’ Perspective

whitePaper | January 8, 2020

AI in manufacturing is a game-changer. It has the potential to transform performance across the breadth and depth of manufacturing operations. However, the massive potential of this new Industrial 4.0 era will only be realized if manufacturers really focus their efforts on where AI can add most value and then drive the solutions to scale.

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Spotlight

Cisilion

Cisilion deliver next generation IT Infrastructure that transforms the way businesses work. Formed in 2000 and with a reputation for excellence, we have a proven track record of successfully implementing IT solutions for our global client base in 70 countries across 5 continents.

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