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The Aldo Group steps into omnichannel shopping with SAP Hybris Solutions

Aldo Bensadoun formed his company in 1972 with a commitment to compassion, ethics, and an understanding of customers’ needs in order to offer them the best possible products and services. This philosophy has fuelled the ALDO Group’s constant innovation and steady striving to be the best it can be for its customers. ALDO’s previous e-commerce site was challenged with inventory inaccuracy, a lack of fl exibility, and poor performance during times of high website traffi c. Recognizing the need for a simple way to scale and streamline e-commerce operations, ALDO turned to SAP Hybris solutions, enabling an overhaul of the company’s existing architecture and a shift toward the future of omnichannel shopping. This shift will help ALDO engage its customers across digital channels, where they are shopping and browsing with increasing frequency.

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