Marketer and Machine: How AI Is Bringing Back the Mojo

July 1, 2019

This year, U.S. marketers are on track to spend nearly $130 billion on digital advertising, representing more than half of all ad spending in the country.1 Globally, the digital ad market will increase 17.6% to $333.2 billion. Using data and increasingly sophisticated information technology, marketers will move faster than ever to refine target audiences, more accurately predict customers’ next steps, and deliver more personal, timely, and highly relevant ad experiences to increasingly curated sets of customers and potential customers.

Spotlight

Magic Software Inc.

Magic Software Inc is leading technology development company that focuses on bringing digital solutions to different industries. Currently, Magic Software Inc is parent to four different solution initiatives that serve different industries. Magic EdTech is a leading brand that builds custom digital solutions and services for the education and corporate learning businesses. Magic EdTech has been serving the industry for over 27 years, and has partnered with over 60 clients across the globe.

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Embedding AI-powered Analytics Into Your Application

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MongoDB and IBM zSystems

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THE INTELLIGENT ENTERPRISE FOR CARGO COMPANIES

whitePaper | November 15, 2019

The demands of running global supply chains can be unrelenting – perfection of operations, innovation in support of lastmile delivery, and assurances of sustainability in the pursuit of delivering the “perfect order” as promised. Now, transportation companies face the additional challenge of sharpening their core competencies while increasing the pace of innovation, adapting emerging technologies, and sharing data with their customers to improve transparency and efficiency. Long characterized by capital-intensive assets, forward-looking cargo companies are turning their attention to the data that comes from their own assets and infrastructure as well as from their customers. It is a complex transition, one that requires knowledge-based labor, automation, and predictive planning to turn transportation companies into digital platforms.

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Spotlight

Magic Software Inc.

Magic Software Inc is leading technology development company that focuses on bringing digital solutions to different industries. Currently, Magic Software Inc is parent to four different solution initiatives that serve different industries. Magic EdTech is a leading brand that builds custom digital solutions and services for the education and corporate learning businesses. Magic EdTech has been serving the industry for over 27 years, and has partnered with over 60 clients across the globe.

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