Developing a Scalable Platform for a Digital Marketing Agency

A leading digital marketing agency needed a new platform that would more effectively enable its clients to manage their digital marketing programs. InfoCepts developed a highly scalable software suite that uses the Microsoft BI Suite, Microsoft Sharepoint, and Amazon Cloud Services to provide the means to analyze terabytes of web and customer data (in real-time) and to micro-target customers with highly specific one-to-one messaging. Designed for self-service, durability, and scalability, the architecture minimizes the need for technical support, while providing robust analytics and data visualization.

Spotlight

Pearl Solutions Group

Pearl Solutions Group (PSG) has been a leading IT Infrastructure and Mobile Workforce Solutions Company focused in the Midwest since 1994. We are in business to make technology easier for our customers. It’s what everyone at Pearl enjoys doing the most. We want you to focus on your business and let us take care of the technology. Technology shouldn’t be something you have to use but something you leverage to grow your business. If you join the Pearl family, you can rest assured you are in good company and good hands.

OTHER WHITEPAPERS
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Forrester Pulse: The State of Channel Partner Incentives 2020

whitePaper | July 21, 2020

Back in 2016, the most popular app download on Christmas Day was Fitbit, dominating Apple’s App Store. The rapid adoption of Fitbit and other wearable fitness trackers has underpinnings in psychological motivation theories. Realtime data monitoring provides a powerful incentive that is capable of changing human behavior. Since 2016, the wearable technology market has continued to evolve, including the acquisition of Fitbit by Google, which was announced in November 2019.

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The basics of AI for legal ops

whitePaper | November 17, 2022

Artificial intelligence (AI) has many applications and can help legal teams streamline processes, increase productivity, and reduce costs. But you can’t realize those benefits if your team is unsure – and maybe even a little reluctant – of how AI can support their work.

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Configure Application Insights Alert on Microsoft Teams

whitePaper | December 6, 2022

The impact of system downtimes is rapidly rising due to businesses’ increased dependency on data and technology. It can cause loss of opportunities, productivity loss, confidence erosion, SLA penalties, supply chain ripple effects, and most importantly, a damaged reputation.

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Getting Started with Data Acquisition Systems

whitePaper | August 6, 2020

The purpose of any data acquisition system is to gather useful measurement data for characterization, monitoring, or control. The specific parameters of your application will dictate the resolution, accuracy, channel count, and speed requirements of a data acquisition system. A wide assortment of data acquisition components and solutions is available on the market, including low-cost USB modules, benchtop data loggers, and large channel systems. Before you start your search for a data acquisition solution, carefully analyze your application requirements to understand how much capability and performance you need to purchase.

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Take the Intelligent Route to Information that Matters

whitePaper | October 11, 2021

AI forms the bedrock to help organizations unlock business value from the deluge of unstructured information. Improving operational efficiency by extracting structured data from unstructured documents enables organizations with faster and contextrich decision-making to adapt and thrive in the new normal.

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Understanding the Dynamics of artificial intelligence in Intellectual Property.

whitePaper | November 30, 2019

The report on “Understanding the Dynamics of Artificial Intelligence in Intellectual Property” prepared by the Tata Consultancy Services in close association with the Confederation of Indian Industry (CII) captures global developments, practices of various intellectual property offices of the world, technology landscape and research outlook. This publication on IPR would provide useful information to educational & research institutions and industries doing research in this area and fill up gaps for moving forward. CII firmly believes that IPR should be at the centre stage in competing in the world of artificial intelligence in a meaningful manner. The report highlights an important recommendation that, “With evolution of new technology, it is essential to have change in the IP creation and protection ecosystem by mechanisms to develop new doctrines for new technologies, modifying the existing system to accommodate this new change and reshaping of new policies for enforcement of IPRs”.

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Spotlight

Pearl Solutions Group

Pearl Solutions Group (PSG) has been a leading IT Infrastructure and Mobile Workforce Solutions Company focused in the Midwest since 1994. We are in business to make technology easier for our customers. It’s what everyone at Pearl enjoys doing the most. We want you to focus on your business and let us take care of the technology. Technology shouldn’t be something you have to use but something you leverage to grow your business. If you join the Pearl family, you can rest assured you are in good company and good hands.

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