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HOLLAND & BARRETT OUTSOURCES DATA HANDLING TO ITC INFOTECH
Health food business NBTY Europe has handed over the management of customer data to IT services firm ITC Infotech in an effort to use the information to support business plans. The owner of retailer Holland & Barrett and manufacturer GNC-UK had already embarked on a major digital transformation in the face of increased competition. As part of this it realised it had to better understand its customers to support in-store and online modernisation. READ MORE
   

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