6 Financial Service Organizations Crushing it with Video

Financial service industries are up against a generational cliff. As a whole, financial service organizations and younger generations struggle to relate to each other. This is especially problematic because the whole industry is based on trust and relationships.
Video has emerged as a key solution to help with this. Why? We are naturally attracted to video content rather than large blocks of text. Video allows financial services to build more transparent relationships and explain complex financial products simply.
Even though video has proven to be a great way to connect financial services with today’s changing buyers, more than 90% of financial service organizations still have no video content.
To inspire you, and show that video does have a place within the financial service sector, we’ve rounded up 6 top organizations using video. Not only are they using video content, but they also use it in multiple different ways to engage and embrace their new buyers.