NetElastic Combines SD-WAN, Application Visibility on New Enterprise Router

SDxCentral | April 23, 2019

NFV startup NetElastic Systems launched an enterprise branch router that integrates both application visibility and SD-WAN. The EBR 1000A router is based on the company’s existing routing technology, but includes an integrated deep packet inspection engine that provides in-depth application visibility. It also relies on cloud or local-based management for service providers and enterprise end-users to prioritize application traffic across two WAN connections. NetElastic is a three-year old Santa Clara, California-based startup that offers a line of NFV and routing software built specifically for carrier networks and enterprises. This includes a virtual Broadband Network Gateway (vBNG), a virtual router, SD-WAN, virtual Provider Edge (vPE) router, and now its new enterprise router. According to Rich Sabin, director of marketing at NetElastic, the company began its foray into SD-WAN in 2018, “developing a carrier-centric solution suitable for smaller enterprise customers who are more cost conscious.” The company found that the first-generation of SD-WAN was sold directly to customers, but that service providers and carriers can help increase the scalability and profitability of the SD-WAN market. NetElastic also saw the need for an SD-WAN service that could deliver higher internet speeds as enterprises increasingly adopted high-speed broadband. NetElastic says that its SD-WAN can deliver 1 Gb/s running on low-cost white box appliances, and that its branch router can deliver up to 2 Gb/s, or a full gigabit per WAN link. The new router addresses application awareness at the enterprise branch. It monitors all available WAN connections for path performance, capacity, loss, jitter, and latency to route applications to the best path. It can also detect more than 1,000 predefined applications and other customer-defined applications.

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This guide presents a number of examples of how to use Application Session Filtering (ASF) in step-by-step recipes.


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SOFTWARE

Perpetua launches first-to-market self-serve Amazon DSP optimization software unlocking an over 20% increase in performance

Perpetua | July 29, 2022

Perpetua, a leader in eCommerce advertising software, today becomes the first to offer clients a self-serve platform for creating, optimizing, and measuring Amazon DSP (Demand-Side Platform) ads. Designed to help unlock scalable revenue generation on the Amazon DSP for agencies and brand aggregators, Perpetua's Amazon DSP Optimization empowers users to build each component of a DSP order in a single, linear workflow. Paired with 11 pre-built audience templates embedded with industry best-practices and Perpetua's industry-leading optimization engines, advertisers can seamlessly create full Amazon DSP orders in seconds. "The Amazon DSP is incredibly effective at driving full-funnel growth for advertisers. "We saw an opportunity to help increase efficiencies for our largest customers by developing a self-serve solution that enables them to scale their business and drive growth." Perpetua Co-President Adam Epstein As the industry pivots into a post-cookie world, the Perpetua self-serve Amazon DSP software is the leading choice for advertisers looking to target audiences by lifestyle segments and shopping behavior. The platform provides unparalleled transparency, the capacity to empower advertisers to manage ads, bid real-time, track and optimize performance across Amazon properties. Highlights of Perpetua's Amazon DSP offering: Create audiences, generate creatives, and attach them to line items in seconds New 'Target Markets' creator reduces the time spent building custom audiences in an external workflow Full customization capabilities to target your intended audience, no matter how broad or narrow in scope Dynamically shift budgets between line items to maximize your performance and budget utilization ASIN-level reporting across Amazon Sponsored Ads and Amazon DSP with consolidated dashboards Access to advanced reporting via Amazon Marketing Cloud (AMC) About Perpetua Perpetua is building the growth infrastructure for eCommerce which includes optimization and reporting technology for the world's smartest eCommerce businesses. Through the platform, advertisers create goals based on strategy and leverage Perpetua's best in class experts and automation to execute tactically. Integrations with Amazon, Instacart and Google ensure brands achieve optimal reach and engagement across the full shopper journey, and provide unified performance intelligence for maximum visibility. Perpetua is an Ascential company and has offices in San Francisco, Toronto, London and Tokyo.

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SOFTWARE,FUTURE TECH

Spice AI Raises $13.5 Million Seed Funding to Enable Web3 Developers to Build Data and AI-driven Applications

Spice AI | September 08, 2022

Spice AI today announced a seed round of $13.5 million for its platform that enables developers to build data driven applications for Web3. Madrona led the round with Australia based Blackbird Ventures, Basis Set Ventures, Alumni Ventures Blockchain Fund, Joe McCann’s new Asymmetric fund, Protocol Labs, IEX Fund, and other strategic angel investors participating, including Thomas Dohmke, CEO of GitHub, who is also joining the board. “Spice AI is building a developer first platform to create AI/ML-driven applications that harness time series data – a valuable yet difficult to harness data set for any organization. There is no ecosystem out there that is more data rich than Web3 and blockchains, but that area is currently hampered by lack of data access and infrastructure. Solving the data problem in Web3 requires deep domain knowledge and Spice AI is building the infrastructure, so developers do not have to deal with the complexity of building it themselves. Now is the time to build for Web3 and we are excited to be well capitalized to grow the team and address this gap in the market,” said Luke Kim, CEO of Spice AI. Web3 and Spice AI While most blockchains are public and open, extracting data from them to power apps and ML is painfully difficult. To get meaningful quantities of useful data, developers are forced to build and operate a massively complex infrastructure which includes blockchain nodes, big data systems, ETL and ML pipelines, data lakes, data warehouses, and query systems. Going one step further, developers must deeply understand the various data sources including virtual-machine logs, and the inner workings and state of smart contracts, across a broad array of blockchains, scaling layers, and dApps. Spice.xyz, brings this together in a platform that enables developers to access web3 data across chains via SQL over high-performance Apache Arrow APIs. The platform is available in Preview today with Bitcoin, Ethereum, and Ethereum Name Service (ENS) datasets with work in progress to launch Solana and Polygon. “Madrona has invested in machine learning infrastructure and intelligent applications for almost a decade. We see a massive opportunity for Spice AI to provide a developer-first framework and intelligent data sets that unlock insights in blockchain data and enable developers to create intelligent distributed Web3 applications. As part of the financing, Porter will join the Spice AI board along with Thomas Dohmke. Tim Porter, Managing Director at Madrona Deeply Developer Focused Founders Over the last 15 years, co-founder Luke Kim has brought together the best builders and engineers across the globe to create developer focused experiences through tools and technologies used by millions worldwide. Before founding Spice AI, Luke was the founding manager and co-creator of Azure Incubations at Microsoft where he led cross-functional engineering teams to create and develop technologies like Dapr. Co-founder Phillip LeBlanc has spent a decade building some of the largest distributed systems and big data platforms used by millions worldwide. Before co-founding Spice AI, Phillip was both an engineering manager and IC working on distributed systems at GitHub and Microsoft. Phillip has contributed to services developers use every day including GitHub Actions, Azure Active Directory and Visual Studio App Center. “Spice AI is building the foundational platform for Web3, so developers do not have to invest in standing up their own infrastructure and in data engineering that is complex and costly, and frankly, hard to get right. Delivering real time insights from time-series data across chains powers intelligent applications being built for a wide range of industries – from addressing buying patterns in e-tail/retail all the way to fraud detection and securities trading. Since our pre-seed investment, the team continues to impress us with the focus and pace of innovation as they build this infrastructure for Web3,” added Aseem Datar, Partner at Madrona. Spice AI is building an office in greater Seattle with a footprint in Asia and Australia. Check out the positions here - spice.ai/careers About Spice AI Founded in June 2021 by Luke Kim and Phillip LeBlanc, Spice AI creates technology to help developers build intelligent apps that learn and adapt. The company has raised 14.5 million in funding since 2021 and is backed by leading venture and angel investors.

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SOFTWARE,FUTURE TECH,COMPUTER VISION

ClearPoint Neuro Announces FDA Clearance for Software Version 2.1

ClearPoint Neuro | September 20, 2022

ClearPoint Neuro, Inc., a global therapy-enabling platform company providing navigation and delivery to the brain, today announced that it has obtained 510(k) clearance for version 2.1 of the ClearPoint Neuro Navigation software. Version 2.1 of the ClearPoint System is intended to provide stereotactic guidance for the placement and operation of instruments or devices during planning and operation of neurological procedures within the MRI environment and in conjunction with MR imaging. The ClearPoint System is intended as an integral part of procedures that have traditionally used stereotactic methodology. These procedures include biopsies, catheter and electrode insertion, including deep brain stimulation (DBS) lead placement. The System is intended for use only with 1.5 and 3.0 Tesla MRI scanners. The main customer benefits of the 2.1 software include optimizing ease of use for clinicians, enhancing visualization of medical image datasets, providing a new set of trajectory planning tools, introducing new workflow tools for gene therapy clinical trials, and numerous performance and technical improvements which will help to streamline and optimize the clinical workflow. The software is currently in limited market release and will be deployed initially to ClearPoint customers who participate in the ClearPoint “Pathfinder” Program. Pathfinder is designed to support and cultivate first-hand discovery of innovative developments that may facilitate optimal patient care by providing participating customer sites with access to ClearPoint Neuro’s cutting-edge technology. “The release of the ClearPoint 2.1 Software is a fantastic achievement for the company and provides our customer base with a significant set of software-related improvements which will enhance the usability of the product and optimize the clinical workflow. In addition to offering new image visualization capabilities and performance improvements, this version offers a rich set of functionalities which will strengthen an already comprehensive set of trajectory planning and guidance tools within the software. Over the years of developing an image-guided platform for neurosurgical procedures, we have paid very close attention to the differing workflows that clinicians have used with our system and have incorporated several important features in this version which we believe will better optimize their intraoperative clinical workflows. More importantly, this version has introduced numerous functional building blocks which we hope will lay the groundwork for significant future growth in the areas of preoperative planning, medical image visualization, and automatic image fusion. Our goal with this release is to continue to offer our customers a world-class image-guided planning and navigation software system that they feel confident using for preoperative planning and intraoperative guidance.” Tim Orr, Vice President of Software Engineering at ClearPoint Neuro The Principal Software Architect for ClearPoint Neuro, Phil Hotte commented: “This latest release builds on the tremendous success of the ClearPoint software, including many new features and improvements suggested by our users while also setting the stage for the next generations of ClearPoint products. This is a great achievement for us, but this is still just the beginning. Our path forward will take full advantage of the capabilities of the recently cleared ClearPoint Maestro™ Brain Model, giving us a new engine to drive further innovation in all our products.” About ClearPoint Neuro ClearPoint Neuro’s mission is to improve and restore quality of life to patients and their families by enabling therapies for the most complex neurological disorders with pinpoint accuracy. Applications of the Company’s current product portfolio include deep brain stimulation, laser ablation, biopsy, neuro-aspiration, and delivery of drugs, biologics, and gene therapy to the brain. The ClearPoint® Neuro Navigation System has FDA clearance, is CE-marked, and is installed in over 60 active sites in the United States, Canada, and Europe.

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SOFTWARE

Mobileye Launches EyeQ Kit: New SDK for Advanced Safety and Driver-Assistance Systems

Mobileye | July 06, 2022

Mobileye, an Intel company, has launched the EyeQ Kit™ – its first software development kit (SDK) for the EyeQ® system-on-chip that powers driver-assistance and future autonomous technologies for automakers worldwide. Built to leverage the powerful and highly power-efficient architecture of the upcoming EyeQ®6 High and EyeQ®Ultra processors, EyeQ Kit allows automakers to utilize Mobileye's proven core technology, while deploying their own differentiated code and human-machine interface tools on the EyeQ platform. “EyeQ Kit allows our customers to benefit from the best of both worlds — Mobileye's proven and validated core technologies, along with their own expertise in delivering unique driver experiences and interfaces. As more core functions of vehicles are defined in software, we know our customers will want the flexibility and capacity they need to differentiate and define their brands through code.” Prof. Amnon Shashua, Mobileye president and chief executive officer How it Works: Through EyeQ hardware and software, automakers have access to a broad set of Mobileye solutions, including computer vision, REM™ crowdsourced mapping, and RSS-based driving policy. Using EyeQ Kit, automakers can further leverage the power of Mobileye’s system-on-chip to augment the advanced driver functions with a look and feel that is unique to their brands. And as the visual demands for interaction and communication between drivers and vehicles grows more complex, EyeQ Kit gives automakers a new path to tailor critical information flows. EyeQ Kit will help support features such as surround visualization, automated lane-keeping, and road-sign recognition through more advanced augmented reality displays. EyeQ Kit was developed by hundreds of Mobileye engineers drawing on deep experience across Intel and Mobileye, with experts in compilers and development environments such as OpenCL standards, leveraging compilation frameworks used for intensive computing and deep learning. This approach allows automakers to develop their own applications easily and efficiently. It also opens the ability to co-host third-party applications, which lowers the costs of integrating other chips. Why it Matters: From general-purpose CPU cores to high compute-dense accelerators – including deep-learning neural networks – EyeQ has a scalable and modular architecture that seeks to achieve high performance while offering a suitable power efficiency to deploy artificial intelligence at the edge for automotive applications. Previous generations of the EyeQ chip have been deployed in more than 100 million vehicles, with dozens of the world’s largest automakers using them to provide safety and driver-assistance features in hundreds of models worldwide. Now, EyeQ Kit aims to reduce development costs, accelerate time to market and enable hardware vendor flexibility for the full development cycle – from conception to deployment and performance tuning. “Mobileye’s core technologies of computer vision, driving policy, REM and RSS are driven by purpose built SoCs allowing for scale and efficiency. Automakers can now build on top of Mobileye’s core technologies while benefiting from our diverse set of accelerators purpose built for ADAS and AV. Automakers can rely on the EyeQ Kit and EyeQ processor family to bring a technologically advanced vision for their brands to life, quickly and efficiently,” Shashua said. EyeQ Kit has already been deployed with one major global automaker for future vehicle programs. About Mobileye Mobileye is a leader in the development and deployment of advanced driver assistance systems (ADAS) and autonomous driving technologies and solutions. Mobileye pioneered ADAS technology more than 20 years ago and has continuously expanded the scope of its ADAS offerings, while leading the evolution to autonomous driving solutions. About Intel Intel is an industry leader, creating world-changing technology that enables global progress and enriches lives. Inspired by Moore’s Law, we continuously work to advance the design and manufacturing of semiconductors to help address our customers’ greatest challenges. By embedding intelligence in the cloud, network, edge and every kind of computing device, we unleash the potential of data to transform business and society for the better. To learn more about Intel’s innovations, go to newsroom.intel.com and intel.com.

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