AI Tech,General AI,Software

GetResponse Introduces AI Product Recommendations to Help Businesses Boost Their Sales

GetResponse Introduces AI Product Recommendations
GetResponse, email marketing, and marketing automation software, announces the launch of AI Product Recommendations. The solution employs artificial intelligence to revolutionize the customer journey and experience.

The feature allows shop owners to maximize their conversions by showing products to visitors with the highest probability to convert, based on their past behavior and transactional history, to increase upsells and cross-sells.

Shop owners can also improve their store UX because the recommendations block serves as a navigation tool, increasing the time customers spend on the website, thus also growing conversions. Businesses can analyze store traffic and users' behavior with AI to make better business decisions.

"Our goal at GetResponse has always been to deliver cutting-edge tools focused on driving conversions without the extra hassle of increased budgets or lengthy implementation cycles. "After months of work, businesses can now benefit by personalizing the omnichannel experience for their customers, both on their websites and mailing."

Mac Ossowski, Board Member and Director of GetResponse MAX

The AI Product Recommendations launch comes just in time for businesses to benefit from the lucrative holiday season. 

"The important point is that it verifies each product against the stock availability, so there are no missed clicks for the customers. Shop owners can significantly increase their ROI and AOV," Ossowski said. 

AI Product Recommendations powers ecommerce businesses at scale, providing the following types of product recommendations: 
  • Recommended for you: a self-learning model that displays recommendations with the highest probability of conversion for a specific customer.
  • Most viewed in category: the algorithm recommends products with the most views within a specific category.
  • Most similar in category: the algorithm displays products based on their similarities in names and descriptions.
  • Recently visited in-store: visitors see product recommendations based on their previous visits to the store.
  • Others also viewed/purchased in-store: AI suggests products other customers have checked or purchased in-store.
  • Rule-driven recommendations: the store owner defines the products they want to promote to their customers.

About GetResponse
Founded in 1997, GetResponse, a powerful email marketing, and marketing automation software, has more than 20 years of experience empowering businesses to run online marketing effectively. Along with 24/7 customer support available in eight languages, GetResponse features more than 30 tools – email marketing, website builder, conversion funnel, marketing automation, and more.

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General AI

Appvance unleashes AIQ 5.0, featuring Generative AI V3

Appvance | December 19, 2023

Appvance, the leader in generative AI for software quality, is excited to announce the launch of Appvance IQ (AIQ) 5.0, a groundbreaking update that marks a significant leap forward in the world of AI-native automated testing. This release features the game-changing Generative AI V3, a comprehensive update that enhances performance, reporting, visual object recognition, and bug-finding accuracy. Generative AI V3 is the result of a decade of research and continued advancements since the launch of AI-native script generation in 2018. AIQ 5.0 is the world's most advanced end-to-end testing platform for web and mobile applications, where AI is able to autonomously identify 10X more bugs than teams using legacy scripting or modern recorders. This virtually obsoletes manual testing and legacy scripting such as Selenium. AIQ 5.0 includes the following new features: No-Code Fully Visual User Experience Users will experience an improved intuitive interface that empowers them to unleash hundreds of Autonomous Testing bots (trained to do exploratory testing with BDD-based validations) effortlessly. Enhanced Bug Detection Custom page state identification ensures accurate classification of unique pages and page state enabling rapid, accurate defect detection with zero duplication through visual analysis of page elements. System-wide fallback accessors integration provides automatic script repair across multiple executions without maintenance. Improved visual accessors and visual object recognition deliver zero-effort test creation to a new level. Real-Time Visibility and Data-Driving Simplicity Live coverage map while the Autonomous Testing bots are executing, gives real-time insight into how the AI is generating thousands of critical tests. Enhanced direct data inputs enable real-time interactive data driving of the AI bots allowing them to reach every corner of the application. Effortless data-driven AI-generated tests during training allow dynamic addition of multiple data sources for the bots to consume. Unique Autonomous Testing Executions for Different Application Variants The new Autonomous Testing bots adapt to different application variants and morph automatically extending your test coverage - enabling a wide variety of test scenarios and configurations for full 360° quality insight. "AIQ 5.0 advances Autonomous Testing by taking a revolutionary approach to generative AI that delivers unparalleled levels of productivity, coverage, and defect detection," said Appvance CEO, Andre Liao. "This is a testament to our decades-long commitment to providing the world's most powerful, user-friendly, intelligent testing platform, with our continued investment in generative AI leading the way." About Appvance Appvance is the leader in generative AI for Software Quality. Its premier product AIQ is an AI-native, unified software quality platform that delivers unprecedented levels of productivity to accelerate digital transformation in the enterprise. Leveraging generative AI and machine learning, AIQ robots autonomously validate all the possible user flows to achieve complete application coverage™.

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Software

ON24 Unveils its Next Generation Platform, Unleashing a New Era of AI-powered Intelligent Engagement

ON24 | January 24, 2024

Today, ON24 marks the next chapter of its innovation strategy with the launch of its next generation intelligent engagement platform. With AI-powered intelligence at the core, ON24 will now enable enterprises to continuously engage audiences through hyper-personalized experiences that deliver connected insights and drive cost-efficient revenue growth. “AI will fundamentally reshape sales and marketing and reimagine the customer experience. This means that sales and marketing teams must embrace AI to innovate and adapt, or risk being left behind,” says Sharat Sharan, co-founder, President and CEO. “With the launch of the ON24 Intelligent Engagement Platform, we are excited to leverage our unique foundation of first-party data to give our industry-leading customers an AI advantage, so that they can combine best-in-class experiences, personalization and content, to capture and act on connected data and insights at scale to drive revenue growth. And, we believe AI will continue to be a key differentiation for our own business and technology strategy moving forward, powering a new era of intelligent engagement.” Built on its foundation of first-party data, the ON24 Intelligent Engagement Platform combines best-in-class digital experiences, including the company’s flagship webinar, virtual event and content marketing products, with its new AI-powered Analytics and Content Engine (ACE) to provide an integrated go-to-market solution. The platform’s comprehensive set of capabilities will help sales and marketing teams to: Scale personalized experiences: Build best-in-class, branded experiences that reach their prospects and customers at scale and are hyper-personalized for individuals. Automate continuous engagement: Interact with prospects and customers 24/7 through AI-generated content and always-on nurtures. Deliver connected insights: Track audience engagement data across interactions and analyze engagement across key audience segments. Drive revenue growth: Enable data-driven actions across go-to-market teams to generate pipeline and build lifetime customer relationships. “Today’s launch of the ON24 Intelligent Engagement Platform brings our AI innovation together with more than a decade of market leadership, product development and first-party engagement data,” said Jayesh Sahasi, EVP of Product and CTO at ON24. “We believe this will unlock even greater value for our customers, providing AI-powered intelligence that keeps getting smarter, more personalized and more effective over time." ​​About ON24 ON24 is on a mission to help businesses bring their go-to-market strategy into the AI era and drive cost-effective revenue growth. Through its leading intelligent engagement platform, ON24 enables customers to combine best-in-class experiences with personalization and content, to capture and act on connected insights at scale. ON24 provides industry-leading companies, including 3 of the 5 largest global technology companies, 3 of the 5 top global asset management firms, 3 of the 5 largest global healthcare companies and 3 of the 5 largest global industrial companies, with a valuable source of first-party data to drive sales and marketing innovation, improve efficiency and increase business results. Headquartered in San Francisco, ON24 has offices globally in North America, EMEA and APAC. For more information, visit www.ON24.com.

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General AI

Glassbox Delivers Enterprise-ready Generative AI Assistant with Microsoft Azure OpenAI Service

Glassbox | January 11, 2024

Glassbox (TASE:GLBX), a leading provider of digital experience intelligence for web and mobile applications, today announced the availability of its enterprise-ready AI assistant, which the company has named GIA (Glassbox Insights Assistant). Glassbox turned to Microsoft Azure OpenAI Service, which hosts OpenAI models fully within the secure Azure environment, to elevate the security and privacy standards of its previously announced AI assistant. In combination with Glassbox’s patented data privacy measures, users of the AI assistant can be confident that the conversational interface is protected with the level of rigor they expect from both Microsoft and Glassbox. “We developed the AI assistant earlier based on OpenAI’s GPT model. However, our commitment to responsible AI and our exacting security, data privacy and compliance standards compelled us to turn to the Microsoft Azure OpenAI Service for its additional protections for potentially sensitive data shared or accessed through the new generative AI (GenAI) interface,” said Glassbox co-founder and Chief Technology Officer Yaron Gueta. “GIA sets a new bar for what organizations should expect of GenAI solutions from their software providers.” Glassbox captures millions or billions of digital experience data points for each of its customers every month that give them the richest possible set of data about their digital customer experience. GIA allows Glassbox users to uncover deep digital insights quickly and without technical knowledge or reliance on data and analytics teams. “Microsoft Azure OpenAI Service is ideal for companies like Glassbox that need to deliver enterprise-grade GenAI solutions based on vast, proprietary datasets,” added John Montgomery, CVP, Azure AI at Microsoft. “By using the power of our generative AI capabilities, Glassbox’s AI assistant can deliver a better experience to customers with the security measures of Azure.” With Gartner predicting that more than half of all successful technology solutions will be delivered to “nontraditional” buyers outside of IT by 2025, one of the pillars of Glassbox’s AI strategy is to make its unparalleled set of digital experience data more actionable, more quickly by more users for greater business impact. GIA is central to this strategy as Glassbox shifts increasingly towards natural language interfaces. The use of GenAI to unlock digital insights is also a key step in realizing Glassbox’s Autonomous CX vision, which promises to revolutionize the customer experience domain by making digital experiences fully self-optimizing. GIA is immediately available within the Glassbox digital experience intelligence platform when deployed in a customer’s preferred cloud environment. About Glassbox Glassbox (TASE:GLBX) reveals the insights that empower organizations to deliver better digital customer experiences. Our Digital Experience Intelligence platform automatically captures, visualizes and analyzes every digital journey in real time across websites and mobile apps. It serves as the unifying platform for product, UX, marketing, IT, analytics teams (and more) to assess performance, prioritize projects and optimize experiences. With unparalleled data privacy and security built in, hundreds of global customers across industries have chosen Glassbox to grow and optimize their digital businesses. Learn more at glassbox.com.

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AI Tech

Qlik Launches AI Council to Responsibly Accelerate Enterprise Adoption of AI

Qlik | January 25, 2024

<p> Qlik, a global leader in data analytics and integration, today announces the establishment of its inaugural AI Council &ndash; an initiative that further embeds leading edge, ethical AI development at the heart of the company&rsquo;s mission and industry proposition. By convening a distinguished set of advisors, Qlik will accelerate the responsible development of its AI-driven product portfolio, benefitting from the expertise of some of the world&rsquo;s most prominent AI experts, to help customers use their data to achieve more significant business outcomes.</p> <p> Qlik&rsquo;s Generative AI Benchmark Report found that 31% of senior executives plan to spend over $10 million on generative AI initiatives in the coming year and 79% have already invested in generative AI tools or projects. Despite this enthusiasm, it also found that they understand the need to surround them with the right data strategies to realize their potential. If the data building blocks of AI are not governed properly as it is democratized across the entire workforce, it could present a serious threat to the efficiency and integrity of business operations. The AI Council has been established to help Qlik&rsquo;s customers navigate these challenges and advise on best practices.</p> <p> Members of the Council will work within Qlik to guide the company&rsquo;s R&amp;D direction, inform its product roadmap and ensure its customers&rsquo; use of Qlik&rsquo;s AI is built with responsibility and ethics front of mind. The Council will also educate Qlik leaders and employees on how to harness the full potential of AI, while providing insights into the priorities of business leaders tasked with demonstrating value from AI investment.</p> <p> The AI Council features some of the most renowned subject matter experts from around the world. More information on these members can be found on our Qlik Staige website:</p> <ul> <li> <strong>Nina Schick &ndash; Author, Advisor and Founder of an advisory firm focused on GenAI</strong><br /> A world-leading authority on generative AI, Nina has long been analyzing emerging technology trends for society. With over two decades of geopolitical experience, she has advised global leaders, including Joe Biden, President of the United States, and was articulating her vision of the &lsquo;AI inflexion point&rsquo; years before ChatGPT made AI a global phenomenon.</li> </ul> <ul> <li> <strong>Dr. Rumman Chowdhury &ndash; Responsible AI leader, engineer, auditor and investor</strong><br /> Rumman is a pioneer in the field of applied algorithmic ethics, creating cutting-edge socio-technical solutions for ethical, explainable and transparent AI. She is currently the CEO and founder of Humane Intelligence, a tech nonprofit that builds a community of practice around algorithmic evaluations. She has also served on multiple boards, including the UK Center for Data Ethics and Innovation, and on UN&rsquo;s Broadband Commission for Sustainable Development, Oxford University&rsquo;s Commission on AI and Governance, and Patterns data science journal. Previously, Rumman was the Director of META (ML Ethics, Transparency, and Accountability) team at Twitter, leading a team of applied researchers and engineers to identify and mitigate algorithmic harms on the platform.</li> </ul> <ul> <li> <strong>Kelly Forbes &ndash; Co-Founder and Executive Director, AI Asia Pacific Institute</strong><br /> Kelly sits at the intersection of policy, research and industry, working with leading organizations and governments to address the risks associated with AI through international cooperation. With extensive experience in the Asia-Pacific region, Kelly has conducted research on AI governance, public-private dialogue and government policy issues.</li> </ul> <ul> <li> <strong>Dr. Michael Bronstein &ndash; DeepMind Professor of Artificial Intelligence, University of Oxford</strong><br /> An award-winning academic, Michael was previously Head of Graph Learning Research at Twitter, a professor at Imperial College London and has held visiting appointments at Stanford, MIT, and Harvard. Michael is also a serial entrepreneur, having founded startups such as Novafora, Invision (acquired by Intel in 2012), Videocites and Fabula AI (acquired by Twitter in 2019).</li> </ul> <p> &quot;The formation of Qlik&#39;s AI Council is a strategic leap, reflecting our deep-seated commitment to not just advancing AI, but doing so with ethical integrity and practical applicability,&quot; said Mike Capone, CEO of Qlik. &quot;Our goal is crystal clear: to enable our customers to harness AI in a way that&#39;s not only transformative, but also responsible. By uniting a cadre of AI luminaries, we are sharpening our focus on delivering AI solutions that are not just cutting-edge, but also seamlessly integrated and governed. This initiative is a pivotal chapter in our journey, marking a bold move towards democratizing AI in a manner that is both accessible and aligned with our core mission of driving substantial, data-driven business outcomes.&quot;</p> <p> Data and analytics leaders from around the world can hear from the AI Council at Qlik Connect, which takes place on June 3-5 in Orlando, Florida. At the pre-eminent event for data analytics, integration, and AI, Council members will share their take on the opportunities and challenges for businesses exploring the value of automation in their data strategy. Additional details and event registration is at www.qlikconnect.com</p> <p> &ldquo;I am excited to join Qlik&rsquo;s AI Council and work with some of the greatest minds in AI to optimize how businesses around the world use data,&rdquo; said Rumman Chowdhury, member of Qlik&rsquo;s AI Council. &ldquo;We&rsquo;ve reached an inflection point where innovations like generative AI are impacting the world as the internet did. This is not the time for complacency. &lsquo;Adopting AI&rsquo; is not as simple as some suggest, but getting left behind is a risky game. By taking responsible steps, organizations can enter an era of unprecedented innovation &ndash; I look forward to being able to contribute to this evolution.&rdquo;</p> <p> &ldquo;In working at JBS USA, I recognize the significance of Qlik&#39;s advancements in AI, embodying a responsible and pragmatic approach to enterprise AI development,&rdquo; said Stephanie Robinson, IT Business Intelligence Manager at JBS. &ldquo;Qlik&#39;s dedication to enhancing AI applications aligns with our focus on employing technology to drive substantial business outcomes. We value Qlik&#39;s commitment to ethical AI practices and are optimistic about the beneficial impact this will have on the industry.&rdquo;</p> <p> <strong>About Qlik</strong><br /> Qlik converts complex data landscapes into actionable insights, driving strategic business outcomes. Serving over 40,000 global customers, our portfolio leverages advanced, enterprise-grade AI/ML and pervasive data quality. We excel in data integration and governance, offering comprehensive solutions that work with diverse data sources. Intuitive analytics from Qlik uncover hidden patterns, empowering teams to address complex challenges and seize new opportunities. Our AI/ML tools, both practical and scalable, lead to better decisions, faster. As strategic partners, our platform-agnostic technology and expertise make our customers more competitive.</p> <p> 2024 QlikTech International AB. All rights reserved. All company and/or product names may be trade names, trademarks and/or registered trademarks of the respective owners with which they are associated.</p> <p> The development, release and timing of any product or functionality described herein remain at the sole discretion of Qlik and should not be relied upon in making a purchasing decision.</p>

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