An Introduction to the Internet of Things

April 2, 2018

The Internet of Things is more than just a buzzword. In fact, the acronym “IoT” refers to a network of billions of physical devices around the globe. These devices are equipped with Internet-connected sensors that provide ongoing data collection and sharing. As such, IoT is transforming the way consumers and businesses learn about and connect with one another.

Spotlight

Optisoft - Optimum Software

Optisoft (Optimum Software) is a technology company based in Athens, we offer both Business to Business (B2B) Solutions and (B2C). Optisoft helps organizations achieve their business objectives faster. The company’s big data, integration and business process technologies enable customers to drive operational efficiency, modernize their systems and optimize processes for smarter decisions and better service.

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A New Era in B2B Marketing and Sales with Virtual Reality

Infographic | February 4, 2022

Virtual reality (VR) is an effective tool for narrating brand stories and connecting with customers. Some of the best ways VR can be used in B2B sales and marketing are: Engaging your customers at the initial stages of product development, Improve your brand value through real world trade shows, Let your customers try your product before they actually buy it and Offers hands-on training guides and personalised virtual user manuals.

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Exploring the Future of Text Analytics

Infographic | June 14, 2022

The global text analytics market is expected to reach $14.84 billion by 2026. The text analytics market worldwide is expected to grow at a CAGR of 17.35% throughout 2021−2026.

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Major AI Trends for 2021

Infographic | May 19, 2021

There has been a fast change in consumer trends in the post-Covid-19 world. The ethical use of artificial intelligence, complex privacy and security concerns, and the rising effect of climate change will drive industries to integrate systemic risk into their long-term planning. It is the change that drives evolution, and it will not be much to say that AI is one of the big technology trends for 2021 and beyond.

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The New Normal: 8 Ways Banking Will Change Forever Due to COVID-19

Infographic | August 19, 2020

COVID-19 has turned banking digital practically overnight. In just a few days, the financial industry experienced more disruption than it’s seen in decades, from how employees do their work and redefining branch strategies to the delivery of products and much more. It’s clear that how consumers interact with their bank or credit union has fundamentally changed and will never be the same again. Prior to the pandemic, financial institutions were heading in the right direction with digital transformation and digital initiatives. But there wasn’t a big sense of urgency because things were still going well and profits were high. Now, with the tide changing so quickly and consumers having no other option than to rely even more heavily on technology and their mobile devices, financial institutions find themselves in a position where they have to act fast in order to sustain growth and succeed.

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Artificial Intelligence: 7 Questions (and Answers)

Infographic | June 23, 2022

AI learning agents have the potential to function like adaptive learning but at a much more sophisticated and nuanced level, potentially giving every student a computer-simulated personal mentor.

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AI and Customer Service by the Numbers

Infographic | July 1, 2022

Artificial intelligence (AI) was already on a meteoric rise in the transformation of customer service as we know it. The current environment can be expected to accelerate that trend even further. Here is a look at what AI in customer service means to tomorrow’s competitive landscape.

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Spotlight

Optisoft - Optimum Software

Optisoft (Optimum Software) is a technology company based in Athens, we offer both Business to Business (B2B) Solutions and (B2C). Optisoft helps organizations achieve their business objectives faster. The company’s big data, integration and business process technologies enable customers to drive operational efficiency, modernize their systems and optimize processes for smarter decisions and better service.

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