Klue, the premier competitive enablement platform, has introduced a groundbreaking AI-driven feature to swiftly identify the strengths and weaknesses of competitors. Named ‘AI-Generated Strengths and Weaknesses,’ this new tool automatically analyzes and categorizes thousands of customer reviews from various online platforms, eliminating the need for manual efforts.
Klue, a Vancouver-based startup, has been utilizing AI since its establishment in 2015 to intelligently gather and organize publicly available competitive intelligence. Now, leveraging the capabilities of generative artificial intelligence (GenAI) and large language models (LLMs), Klue aims to enhance efficiency for its users.
Klue's Co-Founder and CEO, Jason Smith, reportedly stated,
Review sites are a rich source of competitive intelligence, but the labor-intensive process of extracting valuable insights from these reviews is often impractical. AI-Generated Strengths and Weaknesses not only saves time but also identifies weaknesses in positive reviews and strengths in negative reviews, often overlooked by other review aggregation products.
[Source – CISION PR Newswire]
This innovative feature sources data from review platforms such as G2, Capterra, TrustRadius, Gartner Peer Insights, Peerspot, Product Hunt, Software Advice, TrustPilot, Glassdoor, and Indeed. It streamlines the foundational work of assessing competitors' strengths and weaknesses, allowing Klue users to do so in significantly less time.
Tamara Schebel, the VP of Product at Klue, emphasized their commitment to AI innovation and mentioned that it marked the inception of a series of critical insight modules aimed at gathering and analyzing various forms of information to generate insights. She noted that their new feature harnessed the power of GenAI to make this achievement possible.
This new feature complements Klue's existing AI-based capabilities, including:
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Alerts Summarization: Speeds up competitive analysis with AI-generated article summaries, customizable and format.
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Recommended Alerts: Klue learns user preferences for topics, competitors, and content types to deliver personalized, relevant insights.
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Noise Reduction: Klue filters out 90% of irrelevant data and automatically categorizes the remaining 10%.
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Review Insights: Klue quickly analyzes competitor reviews, identifying positive and negative themes.
AI-generated strengths and weaknesses complement Klue's existing AI-based functionalities, including alerts summarization, recommended alerts, noise reduction, and review insights. The tool is currently in early access and accessible to qualifying Klue customers.
About Klue
Klue, a Vancouver-based software development company founded in 2015, is a leader in the competitive intelligence and sales enablement sectors. The AI-powered platform, used by over 200,000 users, assists product marketers in collecting and analyzing intelligence from various sources. It has been recognized as one of Canada's top startups and is among Deloitte's Fast 50™ and Fast 500™ fastest-growing companies. Klue's platform combines external competitive intelligence with internal team knowledge, providing dynamic insights about competitors to help enterprise sales teams win more business.