Applied AI Summit

Generative AI is driving unprecedented levels of excitement and concern for marketers and creatives, with the potential to completely upend and transform marketing workflows. Finding the right use cases, framework and team to get you started on your Generative AI journey Stitching together tools and models to transform your workflows and maximise value Augmenting creativity for content creation and unlocking new levels of insights for Hyper-personalised content generation Developing a framework for Responsible AI and navigating IP, Copyright and Ethical Concerns Rethinking Human-Bot interactions: The future of generative agents and avatars Reflecting brand identity using AI to ensure a consistent and compelling brand presence across all customer touchpoints

The rapid surge of generative AI has sparked concerns among process excellence professionals, who are grappling with the potential implications associated with its deployment. In today's digital age, however, embracing generative AI is not just a choice but an essential step towards revolutionizing traditional approaches and unlocking new possibilities for optimization and innovation. Generative AI transcends mere automation; it empowers organizations to achieve unprecedented levels of efficiency, innovation and accuracy.

Brings together marketing professionals for keynotes and case studies to discuss how and when to capitalize on AI, learn the ins and outs of generative AI, understand how AI marketing impacts brands, explore how AI can save time and more.

Iowa's premier single-day event designed exclusively for the IT executive community. The Iowa IT Symposium is designed with the IT executive in mind and is meant to serve as a conduit for IT professionals to build a stronger professional peer network and attain real-world knowledge on business changing technology and management solutions. Each year, we aim to deliver a rich and rewarding Symposium that incorporates topics that you actually want to hear about. To ensure we are covering topics that are the most value to you, we've incorporated a content survey to all alumni to nail down the most pressing problems on your local front.