As such we don’t believe that chatbots will fully replace humans any time soon.
MEDIA 7: Thanks for your time! Could you tell us something about your career journey so far, and how has all this experience helped you play your current role at Resolve?
GABBY NIZRI: Early on, I knew I wanted to start my own company. I got my start in IT Operations, running a 24x7 L1/L2 Network Operation Center (NOC) for eight years, getting 2:00 a.m. calls every night. Then in 2007, I decided to co-found Ayehu to help IT Managers automate their many time-consuming routine repetitive tasks and get rid of 2:00 a.m. calls. As the company developed, our IT Automation technology proved to be a force multiplier to hundreds of enterprises across the globe which are leveraging IT process automation and orchestration to streamline operations, reduce human errors, maximize uptime, deliver better SLAs, and cut costs. Recently Ayehu was acquired by Resolve Systems and now, as one combined company we are the leading intelligent automation provider. In my current role as Chief Strategy Officer of Resolve, I draw on this deep experience to create the vision for the company and help drive strategic partnerships that will extend the benefits of intelligent IT automation to organizations around the world. The strategy role allows me to think farther ahead, projecting years out to create innovation for the future.
M7: Speaking of Resolve’s recent acquisition of Ayehu, Resolve is now a one-stop/must-stop for intelligent IT automation. Could you please share your thoughts on this?
GN: With the recent acquisition of Ayehu, Resolve is now the #1, single largest independent Intelligent IT automation software vendor. Resolve’s industry-agnostic IT automation and orchestration platform has a strong global track record of scaling across complex enterprise processes, leveraging existing solutions, and dissolving siloed barriers for its customers. Those customers appreciate Resolve’s ability to accomplish complex feats of automation, returning major savings of time and money. Ayehu’s (now named Resolve Actions Express) easy to use, no-code intelligent IT automation and orchestration platform delivers almost immediate time to value and is an excellent complement to Resolve’s offering. The acquisition makes Resolve a one-stop-shop for intelligent IT automation for customers and MSPs of all sizes.
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We see the future of automation in IT advancing to more strategic arenas.
M7: Congratulations on Resolve reaching new heights! Could you please give us an insight into the recently held ‘Resolve Go-to-market Hybrid Sales Summit’?
GN: Resolve regularly holds planning workshops, sets strategies & priorities for quarters ahead. At our most recent meeting, we celebrated the successful integration of Ayehu and our joint record third quarter. With the high growth rate and an increasing number of new customers, Resolve is focused on carrying the momentum through the end of the year and 2022. As the premier provider of intelligent IT automation, our priorities are squarely focused on growing with our customers and partners. The recently announced Engaged partner program is now in place to drive revenue and added value for Sis, VARs, and MSPs while making intelligent IT automation more accessible to customers worldwide. We look forward to the quarter and year ahead.
M7: What are the different digital marketing tools and techniques you use to attain the desired results?
GN: Resolve relies on a variety of digital marketing, demand generation, and lead generation tools to drive awareness and growth for the business. Our channel strategy amplifies our global reach through work with Channel Partners that leverage our products to support their customers, wherever they may be on their IT automation journeys. Resolve’s partner program brings together business planning, comprehensive marketing, pipeline management, and technical support. It also includes greater access to the Resolve senior management team, expanded training & resources, accreditations, advisory boards, and more, creating an environment that will allow partners to grow their IT automation businesses.
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A.I. will empower IT operations to become more autonomous and more self-serviced.
M7: What are your thoughts on the benefits of using an AI-driven platform for communication? Do you believe chatbots will replace human interaction soon?
GN: Resolve’s AI-driven automation helps customers make decisions and at the same time accelerates time to resolution. For example, the increased use of chatbots in IT Services Desks integrated with automated response and actions removes the friction of having to wait for responses from a busy department and improves the employee experience and satisfaction. End-users can communicate directly with an intelligent bot to achieve fulfillment in just seconds. All that said, while they perform certain tasks easily and successfully, there are always more complex cases where human interaction is needed and valued. As such we don’t believe that chatbots will fully replace humans any time soon.
M7: With your incredible achievements, you further aspire to automate the unimaginable. What do you think does the future holds for your industry?
GN: We see the future of automation in IT advancing to more strategic arenas. A.I. will empower IT operations to become more autonomous and more self-serviced. As AI-Assisted automation capabilities advances and evolves it will be able to help IT professionals and non-technology professionals to make complex decisions faster. And as a result, organizations will become more self-driven and efficient.