Where Data Science Meets IT

| May 10, 2016

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See what happens when data scientist David Chudzicki of Kaggle sits down with Jackie Woods, director at UPS, to talk about the intersection of data science and IT at the InformationWeek Conference 2015.

Spotlight

Springbot

Springbot enables small- to medium-size retailers to take full advantage of even the most complex marketing data. We do it by delivering marketing automation and analytics in one dynamic platform, eliminating the need for separate tools and making the overwhelming task of running and tracking multi-channel marketing campaigns ridiculously simple. Then Springbot does something unique; we offer data-driven marketing recommendations that give you the confidence to make smarter marketing decisions to help grow your revenue.

OTHER ARTICLES

Helping Customers Reach the Cloud Benefits

Article | August 12, 2020

Get to know Klas and his story! With strong background in change and product management in IT, Klas Erikson started at Nordcloud as a Cloud Advisor and is nowadays heading Nordcloud’s delivery and operations in Sweden, Norway and Denmark from our Stockholm office. Where are you from and how did you end up at Nordcloud? I am from Stockholm, Sweden and have been working most of my career in Telia here in Stockholm. I left Telia after the organisation had, yet another time, changed and I felt I needed to try something completely different. I had already started talking with my old colleague working for Nordcloud and was fascinated by a company in such fast growth.

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Tech Trends in a Post Covid-19 World

Article | July 2, 2021

When things seem to be falling apart, something needs to hold them together. So in the Covid 19 pandemic, humanity faces its biggest challenges, and technology has come to its rescue. In every other way, technology has kept the world from falling apart. In April 2020, 119 countries announced total lockdown bringing everything to a standstill. Around 1.57 billion students were impacted. They had to adapt themselves to remote learning. The brighter side to this was that the learning process did not stop. Thanks to the evolving technology, students learned remotely through digital classrooms. This is the perfect example to portray that these tech trends in Covid are the hope in these challenging times. Technology needs to be adapted to overcome the hurdles that businesses, learning institutions, remote working, logistics, and everyone faces. There have been emerging tech trends in Covid 19 that have supported and accelerated businesses in all departments. The correct implementation of these tech trends in Covid 19 has granted companies the required boost. Let us look at some of the tech trends in Covid-19 that have assured that the supply and demand management remains consistent and are here to stay for a long time. Tech Trends in Covid 19 World AI Artificial Intelligence was slowly making its way into the world, but the pandemic became its catalyst. As a result, a boost was predicted for the AI industry from 2020 to 2030. But due to the emerging demands, the growth shifted from a decade to a few months. All the sectors implemented AI technologies in their industries. This may support remote working, keep the supply and demand chain seamless, or cater to patients in the hospitals. AI platforms include machine learning, chatbots, deep learning, behaviors technologies, and analytics. The cross combination of these transformative technologies can be implemented to provide solutions to the business. 77% of consumers use AI services directly or indirectly. Moreover, AI is the best tech trend in Covid 19 as it is available 24x7 and operates error-free. Due to its efficiency, speed, and accuracy, AI is the future of all industries. The areas of retail, healthcare, telecommunication, banking, finance, insurance, government, and IT have seen comprehensive growth by implementing AI. IoT With the emergence of IoT, it is possible to think of an utterly digitized future. The Internet of Things has peaked wherein connection between devices is not limited to smartphones and computers. By implementing IoT devices like lights, curtains, ACs, microwaves, etc, can be operated. A smart home is not a dream but a reality. A smart home is also affordable, thanks to the seamless connections of one device connected to all the smart appliances. IoT is playing a considerable role in the emergence of smart cities. IoT is one of the tech trends in Covid 19, which has made the stay at home an easy task. From inbuilt technologies, functional software, voice tech growth to wearable technologies and safety monitoring, IoT ensures that remote working and remote staying are productive, entertaining, and secure. It is estimated that there are 30.73 billion IoT devices in 2020, and their number is increasing tremendously to reach 70.45 billion in 2025. Extended Reality (XR) VR, AR, MR, and XR were the technologies that were highly anticipated to gain momentum in the coming years. But the increase of e-commerce in the pandemic fueled technological innovations. E-commerce websites saw a boost in sales as more and more people started relying on online shopping for their daily needs. This led to the digitization of businesses. As a result, every business company wanted to sell its services uniquely and personalized. This is where AR (Augmented Reality), VR (Virtual Reality), MR (Mixed Reality), and XR (Extended Reality) played their roles. These immersive digital technologies played a vital role in providing the customer’s new ways of shopping and interaction. Customers can virtually sit in a car or visit a real estate property that they wish to buy. And for this, there is no necessity for stepping out of the house. Wearable technologies place you in a virtual world and access everything. For example, they put you on the field to play cricket and give you the natural feeling of playing on the ground while sitting on your sofa. At workplaces, these tech trends in Covid 19 enable employees to hold a meeting together in a conference room even when they are in different parts of the world. Blockchain Technology With so much happening online, security systems for transactions and financial data need ‘extra trust and care.’ Blockchain technology is a type of DLT (Distributed Ledger Technology) wherein transactions are duplicated and distributed across all the networks on the blockchain. Blockchain technology makes it impossible to breach, change or cheat the data on the system. These data-driven technologies have made sectors like finance, healthcare, and online payments secure. Bitcoin uses blockchain technology. Thus, this technology has given rise to digital currencies with limitations of the currency to be used, transferred, and stored. This decentralized system revolutionizes the financial and healthcare market by providing the much-needed security for databases and transactions. In addition, these tech trends in Covid provide enhanced security, which is the need of the hour! 5G This tech trend is here to provide cutting-edge technology. For example, 5G connectivity is claimed to be five times faster than 4G. This technology brings forth an unimaginable experience for cloud services, IoT, mobile devices, and anything that requires the internet. In 2019, 5G prices were high and in the pipeline for general usage. But due to the rise in remote working and collaborative technologies for efficient working, 5G is coming up with affordable plans. 5G has made it possible to convert the dream of smart cities to reality. The increased bandwidth will boost informational technologies, AI, IoT, etc., and confirm that they work efficiently in different geographical terrains. Evolution Due to Technology Trends in Covid-19 These emerging technologies in Covid have brought complete changes in various sectors. Here are a few examples. ● The US and China are utilizing robots and drones for contactless deliveries. Soon this type of service will be prevalent globally. ● Technologies are constantly emerging to support remote work and hybrid work systems. ● VR, AR, MR are utilized to enhance online and distance learning. ● The healthcare sector is assisted by blockchain technology and chatbots for security and easy access. ● Despite theatres and stages being shut, there is no stop to entertainment. Online entertainment experiences are more enhancing. ● IoT, Big data, Blockchain, and other collaborative technologies build a flexible and reliable supply chain management system. And so We Conclude The pandemic is disastrous, but it bought forth the loopholes in the system. It has changed the thinking from “what if?” to “what now?”. It has made adapting to change a lot more easy and flexible. The companies that were adamant about changing and had the age-old processes had to update to tech trends in Covid for seamless functioning. The pandemic should never have occurred, but now that it did, the human race knows that being updated is the necessity of the hour. Furthermore, it has taught us that change is the only permanent thing, and you need to be future-ready by accepting the change. Frequently Asked Questions How is technology changing the world during Covid-19? Technology is evolving rapidly in the Covid-19 phase. This evolution has caused the world to change with it. Robots are delivering goods, and remote working is successful among employees and employers. Technology has changed the world to look beyond the traditional ways and adapt to the new ones, which involve adapting to agility and precision. How the use of technology is creating business value? The use of technology guarantees convenience, speed, and personalization. The businesses that adapted digitalization sustained the Covid period better than others. Technology is helping create business values through increased sales, improved customer efficiency, streamlined processes, meeting changing expectations and demands, and gaining profits. { "@context": "https://schema.org", "@type": "FAQPage", "mainEntity": [{ "@type": "Question", "name": "How is technology changing the world during Covid-19?", "acceptedAnswer": { "@type": "Answer", "text": "Technology is evolving rapidly in the Covid-19 phase. This evolution has caused the world to change with it. Robots are delivering goods, and remote working is successful among employees and employers. Technology has changed the world to look beyond the traditional ways and adapt to the new ones, which involve adapting to agility and precision." } },{ "@type": "Question", "name": "How the use of technology is creating business value?", "acceptedAnswer": { "@type": "Answer", "text": "The use of technology guarantees convenience, speed, and personalization. The businesses that adapted digitalization sustained the Covid period better than others. Technology is helping create business values through increased sales, improved customer efficiency, streamlined processes, meeting changing expectations and demands, and gaining profits." } }] }

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Architecting for Today’s Hybrid Analytic Ecosystem

Article | August 5, 2020

The quest for a magical cure-all is not new. In the days of the old west, a medicine wagon would roll into town, and a slick salesman would emerge, pitching his latest panacea, promising that his miracle elixir could treat anything from a hangnail to heart disease. The claims were alluring. But they were based on half-truths and exaggerations that exploited the desperation of settlers, some of whom were desperately ill, and others terrified at the thought of being unprepared for tragedy.

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Nonprofit Storytelling in the Age of Artificial Intelligence

Article | May 18, 2021

Nonprofit Storytelling in the Age of Artificial Intelligence In Colin Angle's words, "It's going to be interesting to see how society deals with artificial intelligence, but it will definitely be cool." A couple of years ago, if you mentioned the term "Artificial Intelligence" in a nonprofit board meeting, there's a good chance people would have rolled their eyes. Today, 73% of nonprofits believe that AI innovation aligns with their beliefs, and 75% believe that AI makes their life easier. Although the nonprofit sector is still catching up with the private sector when it comes to AI implementation, most believe it is a powerful tool. Low code and cost-effective AI solutions are starting to be used by nonprofits in a variety of different ways. From resolving the food and water crisis to streamlining donor communications, AI is a crucial value add revolutionizing how the nonprofit sector operates today. Building a culture of impactful storytelling using AI According to the National Center for Charitable Statistics (NCCS), there are more than 1.5 million registered nonprofit organizations in the US. But with only 20% of nonprofits' funding being unrestricted, about two-thirds of them struggle to raise their budget over $500,000. Most organizations at some point get stagnant and gradually diminish in a type of ‘dead-end alley’, even though they have seen huge fundraising successes before. As the nonprofit sector becomes more competitive, it becomes increasingly difficult for nonprofits to attract supporters to their causes. But in the world we live in today, charity organizations have their sway - the fine art of storytelling. The brain releases oxytocin (a hormone that acts as a chemical messenger in the brain) when it gets indulged in storytelling. Besides its various other functions, oxytocin also controls aspects of human behavior. That is why when stories unfold interestingly, they move us to tears, engage us and even inspire us to take action. Humans are social creatures who tend to affiliate themselves with strangers. Stories are an effective medium to transmit information and values from one person or community to another. The best action plan for nonprofits to bring good storytelling to life could be to play along with this concept and identify themes for ongoing and meaningful narrations. Source: Schwartz In the age of big data, organizations need to perform due diligence by collecting hard data to support their point. Churning a good story that can tug at the heartstrings by itself is not enough. Most organizations track different metrics to illustrate their effectiveness to stakeholders. Today, 87% of nonprofit professionals believe data is crucial for their organization. Data tells the donors that a campaign's purpose is not hypothetical but based on research. Additionally, data helps organizations narrate the same story in various ways to appeal to a larger audience group. You can use multiple data sets and present different angles of the single story or splinter it into pieces depending upon whom you want to narrate it to. Story or data by itself is not alone to capture audience attention. Building a context is only part of the game; data is the winning hand. Here's an example: Story only: Mental illness is a leading cause of disability in Canada. Our nonprofit is joining hands to support people in distress and help them cope with mental health issues. Data + Story: By the time Canadians reach 40 years of age, 1 in 2 deal with some form of mental illness. We need more hands joining our cause to help people cope with mental health problems. Using AI in different ways to churn your stories The actual cause, the mission of the nonprofit, and the direction of the campaign's story is a very human activity. Often, AI helps with the heavy lifting of executing a nonprofit story. Artificial Intelligence and humans are perfect co-creators. Stories by identifying content gaps: Nonprofits often struggle with content gaps across various communication channels because of which the right message does not reach the right audience group. Given the lack of resources (shoe-string budgets, lean teams), most organizations omit the hard work of getting to know their audience and their interests, and other nitty-gritties that would move the needle on their real goals - raising funds. Top-tier organizations today rely on intelligent machine learning and data analytics tools like Hopeful to make data-driven decisions. Hopeful Inc. is the first Social Fundtech and Storytelling AI company that helps nonprofits tell compelling stories by harnessing the power of data. It provides a single dashboard to manage nonprofit social campaigns and track effectiveness in real-time and offers a groundbreaking technology - Storytelling AI. This innovation empowers organizations with hard data and creative ideas such as best times to post, trending hashtags, and even content drafts to help them craft compelling stories. Stories inspired by fieldwork: Rainforest Connection uses Google's TensorFlow to detect illegal logging in vulnerable forest areas by analyzing audio-sensor data. The data helps scientists compare timely changes to the most endangered ecosystems. The organization uses this data for land management, implementing policy changes, and allocating resources to protect these species. Besides, all this data is used in different ways to tell people about their mission, their ongoing action plan, and how they need help from the public to realize their purpose. Creating stories by predictive analytics: The Whitney Museum of American Art built a predictive model and informed a large part of donors on their mailing list about their fundraising campaign. Within the first six months of modelling, they received a $10k donation from a donor they would not have mailed otherwise. Predictive analytics helps non-traditional fundraisers to boost their fundraising efforts by identifying whom to target and how to allocate resources to maximize fundraising results. From donor information to marketing touch point records, NPOs collect a lot of data that can be used for predictive analytics and converted into actionable insights. The breadth of information like the donor demographics, their age and occupation, their interest in philanthropy and their association with other nonprofits can all be used for predictions to create more effective storytelling. Wrapping up I guess most of you will agree that we have not yet seen Artificial Intelligence how we have envisaged it. The future is so much bigger than the present, and nonprofit storytelling is just one minuscule example of how much potential AI holds for this sector. To build a culture of storytelling, nonprofit leaders must leap to inspire and propel the practice of storytelling from the top down throughout the organization. The ability to weave ideas and data, insights into a strong narrative will enable organizations to improve their storytelling efforts. In the course, impactful storytelling will seep into day-to-day nonprofit communications.

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Spotlight

Springbot

Springbot enables small- to medium-size retailers to take full advantage of even the most complex marketing data. We do it by delivering marketing automation and analytics in one dynamic platform, eliminating the need for separate tools and making the overwhelming task of running and tracking multi-channel marketing campaigns ridiculously simple. Then Springbot does something unique; we offer data-driven marketing recommendations that give you the confidence to make smarter marketing decisions to help grow your revenue.

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