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Top 5 Event Technology Trends to Watch in 2021

PURVA MISHRA | July 8, 2021 | 208 views

Eevnt Technology Trends
A successful event pays for all the hard work done by the company and the event management team. But along with excellent attendance, more things cater to the success of the event. The audience needs to have a memorable experience and zero hassles throughout the event.

The technology used in the event enhances its experience. Therefore, technology trends in event management play a vital role in the success of any event, plus it also makes the process of event organization relatively smooth and orderly.

Events are no longer just a gathering of people, presentations, speeches, or visuals of entertainment. Instead, there are more of an intriguing and personal experience. Event technology trends have changed the face of events for the audience as well as the organizers. For example, bar codes have replaced paper tickets to mark entry at events. This is a petite example of the use of technology.

AI, RFID, automation, gamification, wearables, project mapping, etc., are some of the event technology trends that have amplified the present event experiences. Let us look at the five major event technology trends in 2021.

Event Technology Trends

Facial Recognition

Facial recognition is a prominent security feature that Apple has used. It is a success in identifying the phone owner by intimately studying the iris and facial features.

This technology trend is widely used in events and is quite a breakthrough. A scanner is placed at the event gate, wherein the faces are identified for entry access. This experience can further be personalized by generating voice notes with the person’s name. The bottleneck of crowding at the entry is avoided with the use of this trend.

There are endless possibilities that this AI feature can offer. In the upcoming world, it is necessary to adapt to contactless techniques. Hence, facial recognition is undoubtedly going to gain momentum as a smooth and faster check-in method.

AR and VR

Artificial Reality (AR) and VR (Virtual Reality) have become prominent in marketing ideas. As a result, these event technology trends will play a prominent role in enhancing an event experience.

An AR and VR can provide the attendees with a plethora of experiences. Despite being confined to their homes, the audience can virtually visit the event area and have a 360-degree exposure. With the application of augmented reality technology for an event, you can wow your audiences by crafting stories in an entertaining way. This way of storytelling will make sure that your audience listens and experiences the account.

E3 held its conference by totally adopting AR and VR technology. This conference was a hit as it provided the attendees with a real-time view of the virtual reality world that E3 was promoting.

Event Automation

Event technology trends are evolving by leaps and bounds. Event automation is making it possible to plan an event and execute it with minimum manpower-handling and resources. This enhances the event experience and guarantees minimal errors. From designing the venue in 3D to contactless entries, from personalized experience to tracking behavioral patterns, everything is made possible through this event planning technology.

With the emerge of 5G, event experiences will be mesmerizing and involving. AR, VR, live streaming, chatbots will be seamlessly integrated and automated with the event's theme. Skipping the manual labor and shifting to automation provide incredible ROI and attendee experience. In addition, implementing 5G will assure that there are no event technology issues from planning to execution of the event.

Live Streaming

Apple, Google, and Facebook have already proved the success of live streaming events. As a result, live streaming an event has become a necessity in the Covid-19 world.

This technology has various benefits. With the implementation of live streaming, a person can attend the event despite different geographical locations (which helps in attaining a global footprint). In addition, online streaming is more engaging and increases the chances of the person attending your events physically.

Live streaming should be available on physical venues. If the event is spread out in a larger place, the audience can attend their favorite event by live streaming. The audience will not miss the session even if they are far from that particular area. This makes the event a grand success.

Live streaming technology in the hybrid event creates a scenario that enables all the interested people to come together and enjoy the event. Although, hybrid events are not a trend, they are the future! Also, live streaming is the ideal solution for events with a tighter budget.

Gamification

Gamified events see a 44% increase in audience engagement. Gamification is the best way to make the event interactive for the attendees. You can gain a lot of information when the attendees make their choices in the interactive games. This data-gathering process will help you in making your events more personalized for the future.

Rewards, coupons, and free food can be used as motivators for the attendees. Make your event unimaginably successful by organizing quizzes, treasure hunts, and some games relating to your brand.

All you have to do is set up a gamification corner or ask to download the app for a pleasing experience.

The Advantages of Incorporating Event Technology Trends


● It’s safe.
You have access to every place and person who is a part of your event. So, you can keep a lookout for any odd behaviors happening at the event.

● Enhanced guest experience
Your guests will have a magnificent experience as there are easy check-ins, attendance from anywhere, interactive games, personalization, and much more.

● Future-ready
If you embrace the events technology trends today, you will be way ahead of the curve. Your audience will be awaiting your events online and offline. Embracing technology trends promises the best outputs and gains for the organizer and the attendees.

Wrapping Up

Adapting the latest event technology trends is sure to keep your audiences hooked to your brand. Project management tools, AI, and chatbots are meant for personalization of the events and make the task of event organizing simple. Check out all the various event technology, digital tools, and software available for event organization and keep yourself ahead of the race.

Educate yourself about which event technology ideas are the best for your conference, meeting, or event and implement them accordingly. Apart from giving your audience an event to remember, you will find yourself saving a lot of time that goes into event planning.

The pandemic has proved very challenging for the event industry. Thus, the above five event technology trends can be used to streamline the event planning processes.

After all, increasing the attendance, providing a pleasing experience, and building brand awareness are all that is needed for the success of an event!

Frequently Asked Questions

How is the technology used during an event?

Event organizers use technology to study the behavior of the attendees, collect data based on their actions, and then provide them with the best user experience. AI, chatbots, live streaming, and gamification are examples of technologies used during an event.

How is technology changing the events industry?

The use of technology in event planning has led to more personalization. The real-time data used to enhance the audience experience is a commendable use of technology. Technology has led to an increase in audience attendance and a remarkable decrease in the costs of organizing an event.

What are Event technology tools?

AR, VR, AI, Chatbots, Event Automation, Event Mobile Apps, and all the technology used in an event are event technology tools. In addition, there are tools available to manage an event right from planning, execution to asking for feedback.

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The advances of AI in healthcare

Article | February 11, 2020

With the Government investing £250 million into the project, the Lab will consider how to use AI for the benefit of patients – whether this be the deployment of existing AI methods, the development of new technologies or the testing of their safety. Amongst other things, the initiative will aim to deliver earlier diagnoses of cancer. It is estimated that in excess of 50,000 extra patients could see their cancer being detected at an early stage, thus boosting survival rates. More specifically, a study has shown that AI is quicker in identifying brain tumour tissue than a pathologist.This would have a positive knock-on effect in other areas, such as enabling money to be saved (that otherwise would have been spent on further treatment) and reducing the workload of staff (at a time when there is a crisis in NHS workforce numbers).

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Seekr Launches Updated Website, Streamlining User Experience With Simple & Customizable News Discovery

Prnewswire | May 12, 2023

Seekr, a leading artificial intelligence company specializing in transparent content evaluation, today released a new user interface – streamlining the user experience and creating a transparent and uniform way to filter information. Misinformation has exploded online, making it increasingly difficult to distinguish falsehoods from facts while deepening divisions in politics and broader culture. In fact, 53% of Americans are worried about unknowingly spreading misinformation while only 7% have a "great deal" of trust in the media. "Content moderation is not uniform, resulting in a patchwork system where each major technology company creates their own standards and conventions," said Seekr founder and chief executive Pat Condo. "At Seekr, we are restoring trust in the media by using AI to fight AI-generated fake and misleading content. These new functionality updates will only improve the user experience and help protect consumers from an ever-increasing tide of misinformation." With new technologies dramatically exacerbating the spread of problematic content, Seekr is continuously evaluating its algorithms and interface to improve the user experience and ensure consumers have the necessary tools to make informed decisions about information consumed online. Specifically, Seekr's latest updates include: Seekr Score Interface & Usability Reliability By Level: The Seekr score is sorted into five easily recognizable levels of reliability from very low to high – helping to offer perspective at a glance. Scoring Precision & Rigor: The proprietary Seekr Score to rate articles has now been expanded to a 100-point scale to add further specificity for users to see the differences in reliability. Color Combined With Clear Text: Score levels from very low to very high are also signified by color – from orange to teal – which is now visible on the scored search results for quick scanning and processing. Customizable News Search & Discovery Filters: In order to further enhance the user experience and ensure user choice, freedom, and accessibility, filters have been positioned front and center to allow for the quick customization of the search experience. News Search: The Seekr search bar now defaults to a news search, with filters built into this feature that enhance speed, ease, and user control. Coverage Comparison: The top news stories surrounding the same coverage from different news websites are featured in groupings of three to offer differing perspectives and further comparison capabilities. For more information on Seekr and to experience the new features, visit Seekr.com. About Seekr Technologies Inc. Seekr is a privately held artificial intelligence company that specializes in transparent content evaluation and objective ratings. Its AI technology is designed to rate all content, both authentic content created by humans, and synthetic, machine-generated content. Seekr empowers user choice and control by streamlining access to reliable information. The centerpiece of Seekr's technology is an independent search engine that is powered by proprietary AI and employs natural language processing (NLP) to generate a Seekr Score and Political Lean Indicator. Seekr is committed to building a web that people can trust by giving everyone access to technology that makes it easy to find reliable content in context.

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AI TECH, GENERAL AI, SOFTWARE

Appy Pie Revolutionizes Chatbot Technology with Integration of Advanced LLMs including ChatGPT-4, StableLM Alpha, LLaMA, and Dolly

Prnewswire | May 09, 2023

Appy Pie Chatbot Builder, a leading no-code platform, has announced the integration of several state-of-the-art language models, including OpenAI's ChatGPT-4, Stability AI's StableLM Alpha, Meta's LLaMA, and Databricks' Dolly, into its AI Chatbot Builder. This integration provides businesses with access to advanced natural language processing capabilities, empowering them to create more sophisticated chatbots that can understand and respond to customer inquiries in real-time. The integration of these cutting-edge language models into Appy Pie's AI Chatbot Builder is a significant development, as it allows businesses to create chatbots capable of understanding and responding to complex questions and requests. ChatGPT-4, StableLM Alpha, LLaMA, and Dolly are among the most advanced language models available, capable of understanding natural language queries and generating accurate and informative responses. With this integration, businesses can create chatbots that offer more human-like interactions with customers, enhancing the overall customer experience. The chatbots created with Appy Pie Chatbot Builder can be integrated with popular messaging platforms, including Facebook Messenger, WhatsApp, and Slack, making it easy for businesses to connect with customers on their preferred platforms. "Integrating advanced language models like ChatGPT-4, StableLM Alpha, LLaMA, and Dolly into our AI Chatbot Builder is a game-changer in the field of natural language processing," said Abhinav Girdhar, Founder, and CEO of Appy Pie. "This integration enables businesses to create chatbots that understand and respond to customer inquiries more accurately, improving customer satisfaction and loyalty." The integration of these advanced language models into Appy Pie's AI Chatbot Builder is available now, and businesses can sign up for a free trial to experience the platform's features. With this integration, Appy Pie continues to lead the way in no-code app development, providing businesses of all sizes with the tools they need to succeed in today's digital economy. Appy Pie's Chatbot Builder streamlines chatbot creation while providing users with the flexibility to tailor their chatbots to reflect their brand's persona. The intuitive drag-and-drop interface offers a choice of pre-built templates or the option to design custom chatbots with personalized images and GIFs. Furthermore, businesses can leverage third-party services, such as email marketing tools and payment gateways, to enrich the chatbot experience. About Appy Pie Appy Pie, a Trademark of Appy Pie LLP, is a no-code development platform that helps transform business ideas into reality without technical knowledge. It is an all-inclusive suite of the best no-code tools like an app builder, website builder, workflow automation platform, graphic design software, chatbot builder, help desk software, and live chat software. Appy Pie's App Maker has been recognized as one of the highest-rated app builders globally (G2) for its unique features, ease of use, and affordability, and is considered one of the most comprehensive no-code application development software for businesses of all sizes (Capterra). Appy Pie is also the fastest-growing cloud-based DIY Mobile App Builder in the world (GetApp).

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GENERAL AI, SOFTWARE, FUTURE TECH

Clarity AI Technology Empowers Consumers to Shop Consciously with Klarna

Clarity AI | December 19, 2022

Clarity AI – the leading global sustainability tech platform – announced today that Klarna, the global leader in the generational shift away from credit cards, is using Clarity AI’s data and capabilities to promote environmentally conscious brands to 150 million shoppers. “We are thrilled to empower over 150 million shoppers with the information they need to make more sustainable choices when they shop. With more than 2 million daily transactions processed by Klarna, this initiative can have a significant collective effect, showcasing the scale and potential that Clarity AI can power and unleash as we make our sustainability metrics accessible to consumers.” Angel Agudo, Head of Product and member of the Board of Directors of Clarity AI Sustainability is becoming a major concern for shoppers. Yet, so far, much of the attention in the market has been focused on the fashion industry. In order to shed light on a new category, Klarna will initially feature ways to shop consciously – powered by Clarity AI’s capabilities – to those shopping for electronics across thousands of brands in 22 countries around the world. As a whole, the technology industry is expected to produce around 14% of global emissions by 2040, up from around 3% today. As well as the energy demand from the usage of electronic devices, their production and disposal have a significant environmental impact. Producing these devices equals or exceeds the carbon cost of using them.1 According to the Q3 2022 Klarna Shopping Pulse,2 62% of US shoppers say that sustainability when shopping for electronics is important to them (e.g., that the product is made of more sustainable materials or the brand is taking active steps towards climate change). Also, the study showed that over two-thirds of Americans think it’s important that the brands they buy actively combat climate change and use recycled or sustainable materials in their products, and moreover, 24% of Americans actively seek out brands that are ethical and sustainable. After consumers make a purchase in the electronics category, new Clarity AI-powered information on the brand’s environmental efforts will be displayed in the form of brand badges, bringing together brand-level sustainability data in one simple overview. This information provides consumers with a simple and reliable way to identify brands that are proactively addressing climate change, helping consumers shop more consciously. The brand badges indicate whether a company has lower greenhouse gas emissions than similar businesses, whether they derive a higher proportion of its energy from renewable sources, has climate change policies and a roadmap to positively impact climate change, and whether or not a company is transparent in its reporting of climate-related information. “In 2021, Klarna introduced the CO2e emissions tracker, which brought to life one of the largest awareness efforts on carbon footprints ever made. Now, we are taking it one step further by providing Klarna’s more than 150 million shoppers with reliable and transparent metrics for electronics brands, helping shoppers to not only understand the impact of their purchases but also to make more environmentally conscious decisions going forward. Together, Klarna and Clarity AI are empowering consumers to ‘vote with their wallet’ for a more sustainable world,” said Salah Said, Head of Sustainability at Klarna. “We were looking for a partner that not only provides clear and independent data, but also offers a seamless technical integration. As a digital-native tech company, Clarity AI was a natural choice for us. We speak the same language; it’s a great match.” About Clarity AI =Clarity AI is a sustainability technology platform that uses machine learning and big data to deliver environmental and social insights to investors, organizations, and consumers. As of November 2022, Clarity AI’s platform analyzes more than 50,000 companies, 320,000 funds, 198 countries and 188 local governments – two to thirteen times more than any other player in the market – and delivers data and analytics for investing, consumer research, corporate research and reporting for sustainability regulations worldwide. Clarity AI has offices in North America, Europe and the Middle East, and its investor client network manages tens of trillions in assets under management, while its consumer partnerships allow it to be part of millions of daily ecommerce transactions and to reach hundreds of millions of consumers at over 400,000 merchants. About Klarna Since 2005 Klarna has been on a mission to revolutionize the retail banking industry. With over 150 million global active users and 2 million transactions per day, Klarna is meeting the changing demands of consumers by saving them time and money while helping them be informed and in control. Over 450,000 global retail partners, including H&M, Saks, Sephora, Macys, IKEA, Expedia Group, and Nike have integrated Klarna's innovative technology to deliver a seamless shopping experience online and in-store. Klarna has over 6,000 employees and is active in 45 markets.

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AI TECH, SOFTWARE, FUTURE TECH

Seekr Launches Updated Website, Streamlining User Experience With Simple & Customizable News Discovery

Prnewswire | May 12, 2023

Seekr, a leading artificial intelligence company specializing in transparent content evaluation, today released a new user interface – streamlining the user experience and creating a transparent and uniform way to filter information. Misinformation has exploded online, making it increasingly difficult to distinguish falsehoods from facts while deepening divisions in politics and broader culture. In fact, 53% of Americans are worried about unknowingly spreading misinformation while only 7% have a "great deal" of trust in the media. "Content moderation is not uniform, resulting in a patchwork system where each major technology company creates their own standards and conventions," said Seekr founder and chief executive Pat Condo. "At Seekr, we are restoring trust in the media by using AI to fight AI-generated fake and misleading content. These new functionality updates will only improve the user experience and help protect consumers from an ever-increasing tide of misinformation." With new technologies dramatically exacerbating the spread of problematic content, Seekr is continuously evaluating its algorithms and interface to improve the user experience and ensure consumers have the necessary tools to make informed decisions about information consumed online. Specifically, Seekr's latest updates include: Seekr Score Interface & Usability Reliability By Level: The Seekr score is sorted into five easily recognizable levels of reliability from very low to high – helping to offer perspective at a glance. Scoring Precision & Rigor: The proprietary Seekr Score to rate articles has now been expanded to a 100-point scale to add further specificity for users to see the differences in reliability. Color Combined With Clear Text: Score levels from very low to very high are also signified by color – from orange to teal – which is now visible on the scored search results for quick scanning and processing. Customizable News Search & Discovery Filters: In order to further enhance the user experience and ensure user choice, freedom, and accessibility, filters have been positioned front and center to allow for the quick customization of the search experience. News Search: The Seekr search bar now defaults to a news search, with filters built into this feature that enhance speed, ease, and user control. Coverage Comparison: The top news stories surrounding the same coverage from different news websites are featured in groupings of three to offer differing perspectives and further comparison capabilities. For more information on Seekr and to experience the new features, visit Seekr.com. About Seekr Technologies Inc. Seekr is a privately held artificial intelligence company that specializes in transparent content evaluation and objective ratings. Its AI technology is designed to rate all content, both authentic content created by humans, and synthetic, machine-generated content. Seekr empowers user choice and control by streamlining access to reliable information. The centerpiece of Seekr's technology is an independent search engine that is powered by proprietary AI and employs natural language processing (NLP) to generate a Seekr Score and Political Lean Indicator. Seekr is committed to building a web that people can trust by giving everyone access to technology that makes it easy to find reliable content in context.

Read More

AI TECH, GENERAL AI, SOFTWARE

Appy Pie Revolutionizes Chatbot Technology with Integration of Advanced LLMs including ChatGPT-4, StableLM Alpha, LLaMA, and Dolly

Prnewswire | May 09, 2023

Appy Pie Chatbot Builder, a leading no-code platform, has announced the integration of several state-of-the-art language models, including OpenAI's ChatGPT-4, Stability AI's StableLM Alpha, Meta's LLaMA, and Databricks' Dolly, into its AI Chatbot Builder. This integration provides businesses with access to advanced natural language processing capabilities, empowering them to create more sophisticated chatbots that can understand and respond to customer inquiries in real-time. The integration of these cutting-edge language models into Appy Pie's AI Chatbot Builder is a significant development, as it allows businesses to create chatbots capable of understanding and responding to complex questions and requests. ChatGPT-4, StableLM Alpha, LLaMA, and Dolly are among the most advanced language models available, capable of understanding natural language queries and generating accurate and informative responses. With this integration, businesses can create chatbots that offer more human-like interactions with customers, enhancing the overall customer experience. The chatbots created with Appy Pie Chatbot Builder can be integrated with popular messaging platforms, including Facebook Messenger, WhatsApp, and Slack, making it easy for businesses to connect with customers on their preferred platforms. "Integrating advanced language models like ChatGPT-4, StableLM Alpha, LLaMA, and Dolly into our AI Chatbot Builder is a game-changer in the field of natural language processing," said Abhinav Girdhar, Founder, and CEO of Appy Pie. "This integration enables businesses to create chatbots that understand and respond to customer inquiries more accurately, improving customer satisfaction and loyalty." The integration of these advanced language models into Appy Pie's AI Chatbot Builder is available now, and businesses can sign up for a free trial to experience the platform's features. With this integration, Appy Pie continues to lead the way in no-code app development, providing businesses of all sizes with the tools they need to succeed in today's digital economy. Appy Pie's Chatbot Builder streamlines chatbot creation while providing users with the flexibility to tailor their chatbots to reflect their brand's persona. The intuitive drag-and-drop interface offers a choice of pre-built templates or the option to design custom chatbots with personalized images and GIFs. Furthermore, businesses can leverage third-party services, such as email marketing tools and payment gateways, to enrich the chatbot experience. About Appy Pie Appy Pie, a Trademark of Appy Pie LLP, is a no-code development platform that helps transform business ideas into reality without technical knowledge. It is an all-inclusive suite of the best no-code tools like an app builder, website builder, workflow automation platform, graphic design software, chatbot builder, help desk software, and live chat software. Appy Pie's App Maker has been recognized as one of the highest-rated app builders globally (G2) for its unique features, ease of use, and affordability, and is considered one of the most comprehensive no-code application development software for businesses of all sizes (Capterra). Appy Pie is also the fastest-growing cloud-based DIY Mobile App Builder in the world (GetApp).

Read More

GENERAL AI, SOFTWARE, FUTURE TECH

Clarity AI Technology Empowers Consumers to Shop Consciously with Klarna

Clarity AI | December 19, 2022

Clarity AI – the leading global sustainability tech platform – announced today that Klarna, the global leader in the generational shift away from credit cards, is using Clarity AI’s data and capabilities to promote environmentally conscious brands to 150 million shoppers. “We are thrilled to empower over 150 million shoppers with the information they need to make more sustainable choices when they shop. With more than 2 million daily transactions processed by Klarna, this initiative can have a significant collective effect, showcasing the scale and potential that Clarity AI can power and unleash as we make our sustainability metrics accessible to consumers.” Angel Agudo, Head of Product and member of the Board of Directors of Clarity AI Sustainability is becoming a major concern for shoppers. Yet, so far, much of the attention in the market has been focused on the fashion industry. In order to shed light on a new category, Klarna will initially feature ways to shop consciously – powered by Clarity AI’s capabilities – to those shopping for electronics across thousands of brands in 22 countries around the world. As a whole, the technology industry is expected to produce around 14% of global emissions by 2040, up from around 3% today. As well as the energy demand from the usage of electronic devices, their production and disposal have a significant environmental impact. Producing these devices equals or exceeds the carbon cost of using them.1 According to the Q3 2022 Klarna Shopping Pulse,2 62% of US shoppers say that sustainability when shopping for electronics is important to them (e.g., that the product is made of more sustainable materials or the brand is taking active steps towards climate change). Also, the study showed that over two-thirds of Americans think it’s important that the brands they buy actively combat climate change and use recycled or sustainable materials in their products, and moreover, 24% of Americans actively seek out brands that are ethical and sustainable. After consumers make a purchase in the electronics category, new Clarity AI-powered information on the brand’s environmental efforts will be displayed in the form of brand badges, bringing together brand-level sustainability data in one simple overview. This information provides consumers with a simple and reliable way to identify brands that are proactively addressing climate change, helping consumers shop more consciously. The brand badges indicate whether a company has lower greenhouse gas emissions than similar businesses, whether they derive a higher proportion of its energy from renewable sources, has climate change policies and a roadmap to positively impact climate change, and whether or not a company is transparent in its reporting of climate-related information. “In 2021, Klarna introduced the CO2e emissions tracker, which brought to life one of the largest awareness efforts on carbon footprints ever made. Now, we are taking it one step further by providing Klarna’s more than 150 million shoppers with reliable and transparent metrics for electronics brands, helping shoppers to not only understand the impact of their purchases but also to make more environmentally conscious decisions going forward. Together, Klarna and Clarity AI are empowering consumers to ‘vote with their wallet’ for a more sustainable world,” said Salah Said, Head of Sustainability at Klarna. “We were looking for a partner that not only provides clear and independent data, but also offers a seamless technical integration. As a digital-native tech company, Clarity AI was a natural choice for us. We speak the same language; it’s a great match.” About Clarity AI =Clarity AI is a sustainability technology platform that uses machine learning and big data to deliver environmental and social insights to investors, organizations, and consumers. As of November 2022, Clarity AI’s platform analyzes more than 50,000 companies, 320,000 funds, 198 countries and 188 local governments – two to thirteen times more than any other player in the market – and delivers data and analytics for investing, consumer research, corporate research and reporting for sustainability regulations worldwide. Clarity AI has offices in North America, Europe and the Middle East, and its investor client network manages tens of trillions in assets under management, while its consumer partnerships allow it to be part of millions of daily ecommerce transactions and to reach hundreds of millions of consumers at over 400,000 merchants. About Klarna Since 2005 Klarna has been on a mission to revolutionize the retail banking industry. With over 150 million global active users and 2 million transactions per day, Klarna is meeting the changing demands of consumers by saving them time and money while helping them be informed and in control. Over 450,000 global retail partners, including H&M, Saks, Sephora, Macys, IKEA, Expedia Group, and Nike have integrated Klarna's innovative technology to deliver a seamless shopping experience online and in-store. Klarna has over 6,000 employees and is active in 45 markets.

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