Take your marketing automation further with AI

JOHN OECHSLE | May 29, 2019

article image
It's been said that artificial intelligence is the future, but I'd argue AI is very much a thing of the here and now. It's playing an increasingly significant role in marketing efforts, and is taking marketing automation to the next level. And during an era when customers are demanding fast and hyper-personalized service, AI-based technologies couldn't be more critical. AI-based technologies bolster marketing automation efforts through personalized interactions. Retailers can benefit on a multitude of fronts by embracing these game-changing advancements.

Spotlight

Consagous Technologies Pvt Ltd

"Consagous endorse values of equity, spunk and excellence throughout the organization. Time and experience led us to realize the significance of the work evolved over a period of time. These guided us through our sole aim of becoming the global market leader offering technologies, intelligent business solutions and exceptional support for the benefit of our valued clients. Consagous is a technology neutral solution provider .we can develop and integrate Solutions across a broad range of technologies. Our experts are competent veteran team can undertake web based development based on the popular web programming scripting languages like PHP, ASP, .NET, Java Script, MYSQL, MSSQL, oracle, MS Access, SAP, Mainframe and many more.

OTHER ARTICLES

Tech for good: How AI is solving some of the world's biggest problems

Article | March 2, 2020

When people discuss artificial intelligence, they're often interested in how it's helping businesses streamline complex business processes and make customer service interactions more interactive. Or people think AI is a force of evil that will replace humans one day. But AI is actually doing lots of good. It's solving some of the world's biggest problems, whether it's achieving medical marvels, fighting rhino poachers, or helping police catch child abusers.

Read More

How Artificial Intelligence Is Transforming Businesses

Article | March 2, 2020

Whilst there are many people that associate AI with sci-fi novels and films, its reputation as an antagonist to fictional dystopic worlds is now becoming a thing of the past, as the technology becomes more and more integrated into our everyday lives. AI technologies have become increasingly more present in our daily lives, not just with Alexa’s in the home, but also throughout businesses everywhere, disrupting a variety of different industries with often tremendous results. The technology has helped to streamline even the most mundane of tasks whilst having a breath-taking impact on a company’s efficiency and productivity

Read More

Facebook, YouTube warn of AI moderation errors as coronavirus empties offices

Article | March 2, 2020

Alphabet Inc's YouTube, Facebook Inc and Twitter Inc warned on Monday that more videos and other content could be erroneously removed for policy violations, as the companies empty offices and rely on automated takedown software during the coronavirus pandemic. In a blog post, Google said that to reduce the need for people to come into offices, YouTube and other business divisions are temporarily relying more on artificial intelligence and automated tools to find problematic content. Such software is not always as accurate as humans, which leads to errors, it added, however. And "turnaround times for appeals against these decisions may be slower," it said.

Read More

What DINROS Means for Cloud Management

Article | March 2, 2020

A few years ago, the team at Gartner came up with a useful framework designed to help IT asset managers compare different Software Asset Management tools based on “six critical activities” of SAM. Known as the DINROS framework, it outlined the following activities: Discovery: the act of interrogating TCP/IP networks to identify network-attached physical and virtualized platforms upon which software executes Inventory: the process of capturing platform configuration information and extracting a complete list of all its software. Normalize: the consolidation of discovered inventory datasets to remove duplicated or conflicting information

Read More

Spotlight

Consagous Technologies Pvt Ltd

"Consagous endorse values of equity, spunk and excellence throughout the organization. Time and experience led us to realize the significance of the work evolved over a period of time. These guided us through our sole aim of becoming the global market leader offering technologies, intelligent business solutions and exceptional support for the benefit of our valued clients. Consagous is a technology neutral solution provider .we can develop and integrate Solutions across a broad range of technologies. Our experts are competent veteran team can undertake web based development based on the popular web programming scripting languages like PHP, ASP, .NET, Java Script, MYSQL, MSSQL, oracle, MS Access, SAP, Mainframe and many more.

Events