Does Malware Have Citizenship?

January 14, 2019 | 60 views

In talks with information security professionals at security conferences, user group events, and customer sites, Chester Wisniewski frequently fields questions about country-based blocking as a network defense tactic. Though he couldn’t find any published data to confirm his assumptions, “I couldn’t see any meaningful correlation between the countries from which traffic originates and attack patterns,” said Wisniewski, a principal research scientist at Sophos.

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Tangoe is a leading global provider of IT and Telecom Expense Management (TEM) software and services to a wide range of global enterprises and service providers. Tangoe’s technology and services platform designed to help companies transform the management of IT assets, services, expenses, and usage to create business value, increase efficiency, and deliver a positive impact to the bottom line.

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SOFTWARE

8 Epic App Innovations that Help Your Business Stand Out

Article | July 14, 2022

Increased use of the internet and smartphones demands better mobile applications be developed. Innovation is the key driving force that can make or break the market regarding mobile app development. A fantastic team of mobile app developers and smart innovation employing the latest technology produce a huge hit app. Let us learn more about how the mobile app development market grows. The Market for Mobile Application Development The mobile application development market is projected to grow at a 13.4% CAGR from 2023 to 2030, with a value of $187.58 billion recorded in 2021. This is due to the increased use of the internet and smartphone platforms, as well as artificial intelligence and machine learning. The app's algorithms learn and understand user interests to deliver refined results that generate better user engagement. As Ericsson and the Radicati Group forecasted, 6.64 billion people own a smartphone today, which is around 83.32% of the world population, and by 2025, 7.33 billion people will own a smartphone. As a result, there is a substantial rise in demand for better smartphone apps, for which creative and innovative mobile application development is the need of the hour. Innovation will give your business a competitive edge it's never had before. It will also open up new ways to grow your business. Discover the top innovations in mobile app development. Innovations in Mobile Application Development Some of the technological breakthroughs in mobile app development will greatly improve the user experience in the future. These focus mainly on the implementation of the latest technological innovations to realize functionality that has never been seen or done before. Let us now delve into their specifics. In-App Paid Features: Android and iOS Development While Android has a market share of 70%, iOS has grabbed a market share of around 28% in the mobile operating systems market as of 2022. In-app advertising and in-app purchases generate the major ROI from mobile applications on both mobile operating platforms. A great UI and UX go a long way toward boosting your app and business, and they also help you rank highly in the respective app markets, i.e., the Google Play Store and the App Store. Rolling out constant updates and adhering to the security standards of the marketplace keeps your business app ranking at the top. Augmented and virtual reality With the AR kit, you can design and make 3D mobile apps for your customers that use virtual reality. AR and VR are constantly changing the business of making mobile apps. You can use these trends to give mobile users really great experiences. A few of the sectors making successful use of these technologies include gaming, e-commerce, retail, interior design, real estate, tourism and travel, education, training, healthcare, manufacturing and construction, advertising and marketing, and entertainment. Your AR and VR mobile apps are more valuable if you can meet your expectations for maximum ROI with a minimum budget. You can do this by making constant improvements to your minimum viable product. Beacon Technology The beacon technology uses a smartphone's Bluetooth to identify any store, museum, or other business in the vicinity. As mobile devices get more powerful, IoT and edge sensors will be used more and more. Because of that, beacon technology will change the way we interact with the world. This technology sends notifications to your customer’s phone about your product when the customer passes by, sends content and descriptions about an ongoing event at your location to your customers, and more. Proximity marketing and indoor navigation notifications are the few ways retail is using this technology. With the help of beacon technology, your business can track assets, keep track of contacts, offer access to loyalty programs, gather advanced data, and send mobile tickets. Al and ML The versatility and power of innovations in Al and ML keep them relevant. For example, they let you turn pictures into animations that look real. These animations provide real-time analytics and other valuable insights. As an AI learns from its own experience, providing a better customer experience based on the data you feed it helps create intelligent chatbots. Personalized shopping assistance, fraud prevention, task automation, smart content, voice assistants, and autonomous vehicles are a few of the examples where you will see AI implemented. An AI trains itself through machine learning, or ML. ML forecasts future data trends using available historical data. This invaluable addition to your existing apps transforms the way they interact with customers. We are one step closer to a super-personalized experience. Wearables Wearables let you make calls, find your way to your destination, measure and analyze your vital signs in real time, and look at your own personal insights. So, app developers and businesspeople should focus on making apps that give people who use wearables a great digital experience. Getting better apps for wearable devices can greatly enhance their functionality and the user experience. From listening to your favorite music to tracking your fitness goals, taking notes, finding a parking spot, and adhering to your health and fitness regimen, a wearable device does it all. If developing your company’s wearable app delivers more value, this technology is not just a game changer but a lifesaver for many. Predictive analytics Predictive analytics is essential to e-commerce. When it comes to making mobile apps, predictive analysis can help improve both the process and the user experience. By putting together information from many developers, it can help predict problems and suggest solutions. Your predictive analytics will be better if you use artificial intelligence (AI), data mining, machine learning, modeling, and statistics. The data that your small and medium-scale businesses have gathered over a period of time becomes one of the most valuable sources of information that helps predict and forecast future market trends. Unexplained market rises and falls will now have an explanation, as will mobile apps that can precisely tell what, when, and where needs to be changed, replaced, or repaired. Using constants and variables that are already known, predictive analytics and data modeling can help make accurate predictions about the future. Blockchain Technology The world of blockchain has innumerable possibilities. Applications backed by blockchain technology benefit from end-to-end encryption. This means no one but you can retain data ownership rights. Blockchain technology is used for a lot of important communication and financial transactions because it is safe and private. Blockchain holds promise for better efficiency, productivity, and performance, as well as for elevating the user experience. Blockchain is more secure and reliable, offers better transparency in financial transactions, makes you go password-free using an SSL certificate (Secure Sockets Layer), promotes simplicity, protects your identity, safeguards access to your digital data and information, and helps transmit and receive accurate data with the help of balanced data transfer using several nodes at once. On-Demand Applications As lockdowns and quarantines went on for a long time, many delivery apps started to appear. There were apps for taxis, grocery stores, and even medicine delivery. The on-demand model is likely to grow as more service-based companies shift their focus towards on-demand apps. Technology is always changing, and every year, new versions of technology hit the market. That's why we need to keep up with the latest updates and use them to make applications that are both new and full of features. That's a must for a successful launch of a mobile app. Making the development process easy for the developers reduces the time it takes to develop applications using the software. There are options like rapid application development software, no code, and low-code application development software. These can include mobile app development, SaaS (software as a service), cloud apps, on-premise standalone apps, desktop apps, and web-based apps for many devices, including IoT devices. Using AI to power the application development process speeds up development, testing, and deployment, which helps a lot with scaling from small to medium to large and beyond. Some quick and effective mobile app development platforms include Quixey, Zoho Creator, AppyPie, AppSheet, Bizness Apps, Appery.io, iBuldApp, Shoutem, Rollbar, JIRA, AppInstitute, GoodBarber, Caspio, and more. Long-Term Benefits of Mobile App Development Innovations for Your Small Business: Creating a winning product doesn’t have to be a long process. Improvements on the product offered by competitors and finding competitor product shortcomings, along with using innovative technologies, help add value to your mobile app as a product. Mobile app development innovations help in many ways, such as: Improve your brand's relationship with your customers. Offer 24/7 access to your business, Get excellent customer insights, Efficiently market your product online, Save on additional marketing costs, Boost employee efficiency by increasing engagement. Improve communication, shreds down the busy work and Streamline the data. Generate a new revenue stream from ads targeted at in-app purchases. As a result, you meet customer expectations efficiently, allowing you to expand your business and attract potential customers. Your customers and potential customers are always looking for something new and exciting to experience and adopt. Sooner or later, they make habits of seeing something, and then they start thinking of that mobile app as a standard benchmark to look up to. Talking about the scalability of a mobile application, there is a lot of scope to improve using innovative technologies, and all minor to major updates take you from where you are to where you want to be. Finding the right mix of technologies will help your business grow and expand. Tying everything together Business growth for small-scale businesses starts with new inputs and strategic technological investments in mobile app development. Although they sound promising, striking the right balance to implement innovative technologies relies heavily on rigorous predictive analysis. Tools and technologies help meet customer expectations at scale and grow the business beyond imagination with the power of innovation.

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AI TECH

Empowering Industry 4.0 with Artificial Intelligence

Article | July 20, 2022

The next step in industrial technology is about robotics, computers and equipment becoming connected to the Internet of Things (IoT) and enhanced by machine learning algorithms. Industry 4.0 has the potential to be a powerful driver of economic growth, predicted to add between $500 billion- $1.5 trillion in value to the global economy between 2018 and 2022, according to a report by Capgemini.

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AI TECH

How Artificial Intelligence Is Transforming Businesses

Article | July 11, 2022

Whilst there are many people that associate AI with sci-fi novels and films, its reputation as an antagonist to fictional dystopic worlds is now becoming a thing of the past, as the technology becomes more and more integrated into our everyday lives. AI technologies have become increasingly more present in our daily lives, not just with Alexa’s in the home, but also throughout businesses everywhere, disrupting a variety of different industries with often tremendous results. The technology has helped to streamline even the most mundane of tasks whilst having a breath-taking impact on a company’s efficiency and productivity

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The advances of AI in healthcare

Article | February 11, 2020

With the Government investing £250 million into the project, the Lab will consider how to use AI for the benefit of patients – whether this be the deployment of existing AI methods, the development of new technologies or the testing of their safety. Amongst other things, the initiative will aim to deliver earlier diagnoses of cancer. It is estimated that in excess of 50,000 extra patients could see their cancer being detected at an early stage, thus boosting survival rates. More specifically, a study has shown that AI is quicker in identifying brain tumour tissue than a pathologist.This would have a positive knock-on effect in other areas, such as enabling money to be saved (that otherwise would have been spent on further treatment) and reducing the workload of staff (at a time when there is a crisis in NHS workforce numbers).

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Spotlight

Tangoe

Tangoe is a leading global provider of IT and Telecom Expense Management (TEM) software and services to a wide range of global enterprises and service providers. Tangoe’s technology and services platform designed to help companies transform the management of IT assets, services, expenses, and usage to create business value, increase efficiency, and deliver a positive impact to the bottom line.

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SOFTWARE

AiChat partners with Google to help retailers engage shoppers with Business Messages Chatbots

AiChat Pte Ltd | October 11, 2021

Brands can transform customer care by routing inquiries to messaging conversations that agents can manage on AiChat’s unified messaging platform. Leading retailers like MR.DIY has already taken advantage of this integration to decrease costs and drive sales through conversational commerce. South East Asia leader in conversational CX platform for retailers, AiChat, announced its partnership with Google’s Business Messages. AiChat is among the first set of South East Asia companies within the Business Messages ecosystem, setting the stage for an exciting relationship to come. This integration provides more resources for consumers to make their decisions online. For multi-location retailers, like MR.DIY, customers can click the message or chat option directly within Google Click-to-Message (CTM) Ads. The option is also available in Google Maps via the Google My Business listings. The benefits of Google’s Business Messages By having messaging enabled in Google CTM ads and Google Maps, retailers can tell customers the information they need quickly. For example, business hours, setting appointments over chat, updates on order status, and more can be addressed without staff. It’s easy to see how this can impact customer satisfaction can improve, as well as increased performance in CTM ads, with conversational advertising. Business Messages Providing customers the option to use chat in Google Maps helps customers reach store associates directly. With the combination of automated smart message chatbot and FAQ directory, customers can be answered outside of operating hours easily. MR.DIY, one of the largest home improvement retailers in the region with 700+ stores across Malaysia, has partnered up with AiChat and Google for this initiative to drive promotion redemption via Business Messages. MR.DIY Google’s Business Messages Chatbot Within the first 3 months, the brand has achieved significant success with Business Messages implementation. 1 out of 5 users who chatted with MR.DIY Google BM viewed and subscribed to MR.DIY’s promotion (submitted email address and phone number). Click-to-Message (Full Ad Format): CTR of 8.57%, above the global average of 5.4%, with MTR (Message-Through-Rate) at 12.5%. Click-to-Message (Ad Extension Format): CTR of 0.48%, 3X the global benchmark, MTR at 57.6%. This is an important step in the new normal for physical retail locations, says AiChat’s CEO and co-founder, Kester Poh. “Providing on-demand chat features to customers is valuable in this new pace of life. It is a requirement for all businesses to adapt to consumers’ digital preferences and the changed state of the consumer journey. AiChat is primed to help retailers with this goal in a unified AI-powered messaging platform, now available as one of the first South East Asia companies to partner with Google Business Messages.” Available now, AiChat retail partners will be able to use Google Maps conversational features. These features include: Sales Promotions and Offers: Chat with customers and provide them value with video and carousels ad units sharing promotions and recommended products in an easy to deploy format during chat conversations, helping chat reps meet business goals. Multilingual Natural Language Processing: Our global customers can be served in Singlish (Singapore English), Manglish (Malaysia English), and more using localized languages and dialect options. FAQ Automation: Have up to 91% of customer inquiries automated through an FAQ automation flow chatbot, such as store operating hours, curbside pickup, health requirements like social distancing rules, and more. ‍ Turn local retail searches into customers. Serve your customers at the time of their search, no matter your operating hours, with AiChat’s mix of AI-powered chatbots and connections with in-store associates and chat integration with Google Business Messages. Take retail into a full omnichannel experience with AiChat’s integration with Google’s Business Messages. Bring your brick and mortar retail locations into the digital landscape. ‍ ABOUT AICHAT AiChat is a leading A.I-Powered Conversational Customer Experience platform designed to help brands automate business processes in customer service, marketing and commerce via social messaging apps. The company is based in Singapore, Malaysia & Indonesia with a diverse team of experienced digital marketers, user experience designers and A.I experts who help brands to develop effective messaging and A.I strategies that improve customer experience and drive business ROI. Some of the trusted brands who have already adopted AiChat's solution include Philips Lighting, Bayer, Coca-Cola, Pernod Ricard, Petron, TESCO, Mr D.I.Y, Mitsubishi Motors, Kia Motors, Marina Bay Sands, Hatten Hotel Group and many other enterprises across Asia.

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Facebook Messenger can now send SMS text messages

June 14, 2016

Facebook's mobile takeover strategy hit a new milestone Tuesday. The company announced that SMS text messages can now be sent and received through its Android Messenger app. It's yet another way for Facebook to keep users confined to its apps.

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Apple message app to be more versatile, engaging

June 14, 2016

SAN FRANCISCO: Apple is trying to make its messaging app smarter, more versatile and more engaging as part of an upcoming update to its iPhone software. Users will be able to change the size of the bubbles surrounding the text to help convey the feelings underlying the words. For instance, an expression of love might be displayed in a large bubble while a message of condolence might be shown in a very small bubble

Read More

SOFTWARE

AiChat partners with Google to help retailers engage shoppers with Business Messages Chatbots

AiChat Pte Ltd | October 11, 2021

Brands can transform customer care by routing inquiries to messaging conversations that agents can manage on AiChat’s unified messaging platform. Leading retailers like MR.DIY has already taken advantage of this integration to decrease costs and drive sales through conversational commerce. South East Asia leader in conversational CX platform for retailers, AiChat, announced its partnership with Google’s Business Messages. AiChat is among the first set of South East Asia companies within the Business Messages ecosystem, setting the stage for an exciting relationship to come. This integration provides more resources for consumers to make their decisions online. For multi-location retailers, like MR.DIY, customers can click the message or chat option directly within Google Click-to-Message (CTM) Ads. The option is also available in Google Maps via the Google My Business listings. The benefits of Google’s Business Messages By having messaging enabled in Google CTM ads and Google Maps, retailers can tell customers the information they need quickly. For example, business hours, setting appointments over chat, updates on order status, and more can be addressed without staff. It’s easy to see how this can impact customer satisfaction can improve, as well as increased performance in CTM ads, with conversational advertising. Business Messages Providing customers the option to use chat in Google Maps helps customers reach store associates directly. With the combination of automated smart message chatbot and FAQ directory, customers can be answered outside of operating hours easily. MR.DIY, one of the largest home improvement retailers in the region with 700+ stores across Malaysia, has partnered up with AiChat and Google for this initiative to drive promotion redemption via Business Messages. MR.DIY Google’s Business Messages Chatbot Within the first 3 months, the brand has achieved significant success with Business Messages implementation. 1 out of 5 users who chatted with MR.DIY Google BM viewed and subscribed to MR.DIY’s promotion (submitted email address and phone number). Click-to-Message (Full Ad Format): CTR of 8.57%, above the global average of 5.4%, with MTR (Message-Through-Rate) at 12.5%. Click-to-Message (Ad Extension Format): CTR of 0.48%, 3X the global benchmark, MTR at 57.6%. This is an important step in the new normal for physical retail locations, says AiChat’s CEO and co-founder, Kester Poh. “Providing on-demand chat features to customers is valuable in this new pace of life. It is a requirement for all businesses to adapt to consumers’ digital preferences and the changed state of the consumer journey. AiChat is primed to help retailers with this goal in a unified AI-powered messaging platform, now available as one of the first South East Asia companies to partner with Google Business Messages.” Available now, AiChat retail partners will be able to use Google Maps conversational features. These features include: Sales Promotions and Offers: Chat with customers and provide them value with video and carousels ad units sharing promotions and recommended products in an easy to deploy format during chat conversations, helping chat reps meet business goals. Multilingual Natural Language Processing: Our global customers can be served in Singlish (Singapore English), Manglish (Malaysia English), and more using localized languages and dialect options. FAQ Automation: Have up to 91% of customer inquiries automated through an FAQ automation flow chatbot, such as store operating hours, curbside pickup, health requirements like social distancing rules, and more. ‍ Turn local retail searches into customers. Serve your customers at the time of their search, no matter your operating hours, with AiChat’s mix of AI-powered chatbots and connections with in-store associates and chat integration with Google Business Messages. Take retail into a full omnichannel experience with AiChat’s integration with Google’s Business Messages. Bring your brick and mortar retail locations into the digital landscape. ‍ ABOUT AICHAT AiChat is a leading A.I-Powered Conversational Customer Experience platform designed to help brands automate business processes in customer service, marketing and commerce via social messaging apps. The company is based in Singapore, Malaysia & Indonesia with a diverse team of experienced digital marketers, user experience designers and A.I experts who help brands to develop effective messaging and A.I strategies that improve customer experience and drive business ROI. Some of the trusted brands who have already adopted AiChat's solution include Philips Lighting, Bayer, Coca-Cola, Pernod Ricard, Petron, TESCO, Mr D.I.Y, Mitsubishi Motors, Kia Motors, Marina Bay Sands, Hatten Hotel Group and many other enterprises across Asia.

Read More

Facebook Messenger can now send SMS text messages

June 14, 2016

Facebook's mobile takeover strategy hit a new milestone Tuesday. The company announced that SMS text messages can now be sent and received through its Android Messenger app. It's yet another way for Facebook to keep users confined to its apps.

Read More

Apple message app to be more versatile, engaging

June 14, 2016

SAN FRANCISCO: Apple is trying to make its messaging app smarter, more versatile and more engaging as part of an upcoming update to its iPhone software. Users will be able to change the size of the bubbles surrounding the text to help convey the feelings underlying the words. For instance, an expression of love might be displayed in a large bubble while a message of condolence might be shown in a very small bubble

Read More

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