Uberflip

uberflip.com

Uberflip is the world’s #1 Content Experience Platform (CEP). With tools to aggregate all your marketing content, they empower B2B marketing and sales teams to create personalized content experiences to engage accounts, nurture prospects, and convert leads, without the help of IT. It’s their mission to put control back in the hands of marketing teams to deliver high-converting experiences, that put the customer front and center.

C-Suite On Deck

Q&A with Randy Frisch, CMO at Uberflip

MEDIA 7 | September 26, 2019

Randy Frisch, CMO and Co-Founder at Uberflip has led the content experience movement, prompting marketers to think beyond content creation and focus on the experience. Randy also co-hosts the Conex Show, a weekly podcast featuring top marketers and their strategies and secrets to success. His talks empower marketers with the strategies they need to capture their audiences, prove their worth, and align their vision. MEDIA 7: If I were to say to a bunch of people who know you, ‘Give me three adjectives that best describe you’, what would I hear? RANDY FRISCH: Determined, passionate, caring. M7: From Flipbooks to the world’s first content experience platform in just 6 years. What are some of the top reasons that helped drive Uberflip to where it is now? RF: We started as a solution that would allow marketers to share content to readers whenever they wanted and on whichever devices. People still want to consume content whenever they want. Think of the way in which we consume video content on Netflix or music content on Spotify. We’ve been successful in large part because we’ve been able to create a product that marketers need, that make it easier for their buyers to become customers. But that hasn’t been enough. The differentiator for us is culture—the values we strive for as an organization (not just the work environment). I’ll share my 3 favourites here: ? H.U.S.T.L.E.: this one stands for Heart, Unique, Skill, Tech, Lean, Entrepreneurial. My co-founder, Yoav Schwartz, and I actually screen new hires for these traits. ? Valuable, Relevant & Consistent: this one comes from the initial definition of Content Marketing (“creating and distributing valuable, relevant and consistent content”) by Robert Rose and Joe Pullizzi at the Content Marketing Institute. It only makes sense that our teams and employees should expect to be valuable,

AI and Big Data Expo North America 2024

Conference

Test Automation Days 2024

Conference

Related News

SPARKCOGNITION AND MILIZE TO OFFER AUTOMATED MACHINE LEARNING SOLUTIONS FOR FINANCIAL INSTITUTIONS TO THE APAC REGION

SparkCognition | May 14, 2020

SparkCognition, a leading industrial artificial intelligence (AI) company, is pleased to announce that Japanese AI and Fintech company, MILIZE Co., Ltd. will offer Japanese financial institutions fraud detection and anti-money laundering solutions. These solutions will be built using the automated machine learning software of SparkCognition. With the enormous increase of online payment, internet banking, and QR code payments, illegal use of credit cards is on the rise. However, there are not man...

TRIMBLE VRS NOW NETWORK COVERS MORE THAN ONE MILLION SQUARE MILES IN NORTH AMERICA WITH THE ACQUISITION OF MIDSTATES VRS

Trimble | September 14, 2020

Trimble announced today that it has acquired MidStates VRS, a network previously owned by Butler Machinery and Frontier Precision. The addition of the network, located in North and South Dakota, increases the footprint of Trimble's VRS Now® GNSS corrections service to cover more than one million square miles in North America. Financial terms were not disclosed. As part of an ongoing expansion strategy, the new coverage for the VRS Now subscription service helps users in more places achie...

Software

VISONIFY.AI STRONGARMS ITS AI ENGINEERS WITH MICROSOFT AZURE CERTIFICATION COURSES

Visonify.ai | July 01, 2022

Visionify.ai, a Denver-based technology company that specializes in Machine Learning and Computer Vision services, has provided Azure Certification courses for all its Computer Vision and Machine Learning engineers. Part of Visionify's upskilling program, this fully sponsored Azure Certification course will now enable Visionify's AI engineers to leverage cloud services in machine learning solutions. The Microsoft Azure Certification courses on AI-900 began in April 2022. Since then, seve...

PENTAGON RECONSIDERS MICROSOFT CONTRACT AFTER AMAZON PROTEST

Economic Times | March 15, 2020

The Pentagon is reconsidering its awarding of a major cloud computing contract to Microsoft after rival tech giant Amazon protested what it called a flawed bidding process. U.S. government lawyers said in a court filing this week that the Defense Department "wishes to reconsider its award decision" and take another look at how it evaluated technical aspects of the companies' proposals to run the $10 billion computing project. The filing doesn't address Amazon's broader argu...